In an online store, organic traffic turns into sales only when the right pages are served in a structure that answers the right search intent and that Google can crawl comfortably. The e-commerce SEO service arranges your category and product pages, your technical groundwork and your content structure toward this goal.

The difficulty of SEO on e-commerce sites is scale: hundreds or thousands of products, filters, stock changes and duplicate content. We run this work not “page by page” but with a method that starts from the pages that will gain the most and scales with templates.

What Does E-Commerce SEO Cover?

  • Category pages: Category pages carry most of a store’s organic traffic. We examine title, description, content block, internal links and search intent, and produce a priority order.
  • Product pages: Unique and useful product information, images, FAQs and related product links. We show with examples why pages that copy the manufacturer’s text stay weak.
  • Filter and parameter management: We bring under control the unlimited number of copy URLs produced by filters such as color, size, price and sorting, with canonical, noindex and crawl rules.
  • Product schema: Correct and verifiable marking of price, stock and review information. We explained the details in our product schema guide.
  • Site architecture and pagination: Category hierarchy, click depth and pagination layout.
  • Stock management: Rules that do not harm SEO for temporarily sold-out, permanently removed and returning products.
  • Speed and mobile experience: Page speed and usability for users shopping on mobile.

Our e-commerce SEO guide and technical SEO guide explain the basic logic of the work.

Important: On filtered category pages, canonical, noindex and robots.txt do different jobs and cancel each other out when combined wrongly. We explained which method suits which filter in our filtered category pages guide.

How Do We Work?

1. Current state and opportunities. With your Search Console and sales data we determine which categories and products carry potential and where technical problems occur.

2. A priority plan. It is not possible to fix thousands of pages at once. We produce a roadmap ranked by impact and effort, and explain with reasons where we will take the first gains.

3. Implementation. We carry out template fixes, content and schema work within the capabilities of your platform, or prepare clear instructions for your developer.

4. Measurement. In the monthly report we show organic clicks, impressions, rankings by category and product and, where possible, sales from organic sources.

We Do Not Give Guarantees, We Offer Measurable Work

Organic sales depend on competition, price, product range and season. So we do not promise a specific increase in traffic or sales. We write up front what we do and why, how we will measure and how the result is to be read. We explained how we work in How do we work? and what the price depends on on the pricing page (both in Turkish).

Are You Thinking of Building or Renewing Your Store?

Planning SEO from the start is much cheaper than adding it after the store is set up. For store setup and renewal see our e-commerce packages, and for dealer and wholesale infrastructure our B2B e-commerce page. If you first want to see the current state of your store, you can request a free pre-analysis.