SEO Built for Healthcare – SEO Consulting for Doctors and Clinics
We build an SEO strategy for doctors, clinics and healthcare organizations that increases your visibility on Google and complies with the healthcare advertising ban. Our aim is for patients to find you with the right information at the right time.
Why Should SEO Be Handled Differently in Healthcare?
In Türkiye, explicit or implicit advertising of healthcare services is prohibited.
This ban means doctors and clinics cannot use paid channels such as Google Ads or social media ads. That is why SEO becomes one of the most important digital channels: it is not advertising, relies on organic search visibility and can be run in compliance with regulations.
How We Work
We analyze your clinic or practice’s current digital visibility, your target patient audience and your specialty. Accordingly, we plan technical SEO, Google Business Profile and content structure in line with the rules specific to the healthcare sector, and track them regularly.
Healthcare SEO Analysis
The current website’s technical structure, content state and Google Business Profile information are reviewed.
Keyword Strategy Compliant with the Advertising Ban
The phrases patients use when searching are evaluated within a regulation-compliant and informative framework.
Google Business Profile Optimization
Your clinic’s address, contact details, working hours and specialties are shown correctly in Google Maps and local search.
Trustworthy Content Structure (YMYL Compliance)
Health content is evaluated more strictly by Google than standard topics. The content structure is planned with accuracy, reliability and source transparency in mind.
Technical SEO and Site Performance
Your website’s mobile compatibility, page speed and technical infrastructure are optimized so patients can reach information easily.
Appointment and Contact Conversion
We make sure the steps for booking an appointment or getting in touch on your site are easy and clear.
Reporting
Organic traffic, visibility and Google Business Profile performance are reported regularly.
Which Healthcare Organizations Is It Suitable For?
It suits individual practices, private polyclinics, dental clinics, aesthetic and beauty centers, physiotherapy centers and multi-branch healthcare organizations. The strategy is tailored to your specialty and target patient audience.
Why Soft Ajans for Doctor and Clinic SEO Consulting?
Without ignoring the digital marketing restrictions in the healthcare sector, we build a regulation-compliant and sustainable SEO strategy. Our aim is not just rankings, but a digital presence that reaches patients with the right information and builds trust. For more on our general SEO approach, you can also look at our SEO Consulting page.
You can send us your needs for your clinic or practice and get a quote suited to your project.