<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Soft Ajans Blog (English)</title><description>Guides on SEO, digital marketing, web design and e-commerce from the Soft Ajans blog.</description><link>https://www.softajans.com/</link><language>en</language><item><title>How to Prepare a Quote: Sample, Template and Checklist</title><link>https://www.softajans.com/en/blog/how-to-prepare-a-quote-sample-template-and-checklist/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-prepare-a-quote-sample-template-and-checklist/</guid><description>How do you prepare a business quote? The 10 sections, writing line items, VAT excluded vs. included, a fictional example, sending as PDF or link, follow-up…</description><pubDate>Sat, 17 Oct 2026 00:35:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Should a Website Homepage Look Like? Order and Length</title><link>https://www.softajans.com/en/blog/what-should-a-website-homepage-look-like-section-order-and-length/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-should-a-website-homepage-look-like-section-order-and-length/</guid><description>How should a homepage be built? Its job, a recommended section order, the right length, slider and form decisions, mobile rules, and measurements from…</description><pubDate>Sat, 17 Oct 2026 00:35:00 GMT</pubDate><category>Blog</category><category>Web Design</category></item><item><title>What Is AI Consulting? What Does It Bring to Businesses?</title><link>https://www.softajans.com/en/blog/what-is-ai-consulting-what-does-it-bring-to-businesses/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-ai-consulting-what-does-it-bring-to-businesses/</guid><description>What is AI consulting, what does it cover and what can it give a business? Two different areas, six work areas, realistic gains, risks (data, accuracy, brand…</description><pubDate>Fri, 16 Oct 2026 23:55:00 GMT</pubDate><category>Blog</category><category>AI</category><category>AI Consulting</category><category>Digital Marketing</category></item><item><title>Why Is Your Brand Not Mentioned in ChatGPT? 7 Reasons and Fixes</title><link>https://www.softajans.com/en/blog/why-your-brand-is-not-mentioned-in-chatgpt/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/why-your-brand-is-not-mentioned-in-chatgpt/</guid><description>Why does your brand not appear in ChatGPT answers? Seven common reasons, a first step for each, a fictional prompt test example and a 30-day fix plan.</description><pubDate>Fri, 16 Oct 2026 23:55:00 GMT</pubDate><category>Blog</category><category>GEO</category><category>AI</category></item><item><title>Digital Marketing Budget: 3 Realistic Scenarios and Monthly Breakdown</title><link>https://www.softajans.com/en/blog/digital-marketing-budget-3-realistic-scenarios-monthly-breakdown/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-marketing-budget-3-realistic-scenarios-monthly-breakdown/</guid><description>How do you split a digital marketing budget? Three fictional scenarios (12,000, 30,000 and 60,000 TL), a line-by-line monthly breakdown, a break-even check…</description><pubDate>Fri, 16 Oct 2026 04:40:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>How to Read an Agency Report: 8 Differences Between Good and Bad</title><link>https://www.softajans.com/en/blog/how-to-read-an-agency-report/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-read-an-agency-report/</guid><description>Is your agency&apos;s monthly report useful? 8 differences between good and bad reports, a 3-step reading method and the questions to ask in the meeting.</description><pubDate>Fri, 16 Oct 2026 04:35:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Lighthouse Accessibility Score 97 to 100: Six Fixes</title><link>https://www.softajans.com/en/blog/lighthouse-accessibility-score-97-to-100-six-fixes/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/lighthouse-accessibility-score-97-to-100-six-fixes/</guid><description>Our Lighthouse accessibility score was 97, and a tool page 92. How six fixes to contrast and labels took us to 100, with the actual contrast ratios.</description><pubDate>Tue, 06 Oct 2026 20:50:00 GMT</pubDate><category>Blog</category><category>Web Design</category></item><item><title>Our llms-full.txt Hit 15 MB: How We Cut It to 1 MB</title><link>https://www.softajans.com/en/blog/our-llms-full-txt-hit-15-mb-how-we-cut-it-to-1-mb/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/our-llms-full-txt-hit-15-mb-how-we-cut-it-to-1-mb/</guid><description>Our llms-full.txt grew to 15 MB. What we kept as full text, what we summarized, and how we got it down to 1 MB, with real numbers.</description><pubDate>Tue, 06 Oct 2026 20:50:00 GMT</pubDate><category>Blog</category><category>SEO</category><category>AI</category></item><item><title>How to Do Competitor Price and Quote Analysis</title><link>https://www.softajans.com/en/blog/how-to-do-competitor-price-and-quote-analysis-step-by-step/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-do-competitor-price-and-quote-analysis-step-by-step/</guid><description>How to do a competitor price and quote analysis: collect public information, normalize prices, calculate your position, read beyond price, use a free Excel…</description><pubDate>Tue, 06 Oct 2026 01:55:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>How to Get 20 Content Ideas from Customer Reviews</title><link>https://www.softajans.com/en/blog/how-to-get-20-content-ideas-from-customer-reviews/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-get-20-content-ideas-from-customer-reviews/</guid><description>A 5-step method for turning Google and social media reviews into content ideas: tagging, finding patterns, matching formats, plus 20 ready content ideas and…</description><pubDate>Tue, 06 Oct 2026 01:55:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Test Your Website Like a Customer: 10-Step Mystery Shopper</title><link>https://www.softajans.com/en/blog/test-your-website-like-a-customer-10-step-mystery-shopper-tour/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/test-your-website-like-a-customer-10-step-mystery-shopper-tour/</guid><description>Walk through your website and Google profile on a phone like a customer: a 10-step mystery shopper tour, how to prioritize what you find, a sample notebook…</description><pubDate>Tue, 06 Oct 2026 01:55:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>A 5-Hour Weekly Digital Marketing Routine for SMEs</title><link>https://www.softajans.com/en/blog/weekly-5-hour-digital-marketing-routine-for-small-businesses/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/weekly-5-hour-digital-marketing-routine-for-small-businesses/</guid><description>A 5-hour weekly digital marketing routine for small businesses: day-by-day plan, what each block contains, monthly extras, what to delegate and a 2-hour…</description><pubDate>Tue, 06 Oct 2026 01:55:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>First Response Time to Inquiries: How to Measure and Shorten It</title><link>https://www.softajans.com/en/blog/first-response-time-to-inquiries-how-to-measure-and-shorten-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/first-response-time-to-inquiries-how-to-measure-and-shorten-it/</guid><description>How to measure the first response time to incoming inquiries, set target times and shorten them. A measurement table, channel-based targets and 7 practical…</description><pubDate>Tue, 06 Oct 2026 01:50:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Comparing Three Agency Quotes on the Same Basis</title><link>https://www.softajans.com/en/blog/how-to-compare-three-agency-quotes-on-the-same-basis/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-compare-three-agency-quotes-on-the-same-basis/</guid><description>How to bring agency quotes to the same basis: equalize VAT, convert scope to one unit, add extra costs, a worked example with three fictional quotes, scoring…</description><pubDate>Tue, 06 Oct 2026 01:50:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Why Redirects Ended in //: How We Fixed 380 Rules</title><link>https://www.softajans.com/en/blog/why-our-redirects-ended-in-double-slashes-fixing-380-rules/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/why-our-redirects-ended-in-double-slashes-fixing-380-rules/</guid><description>A case study: Apache Redirect rules sent old URLs to a target ending in a double slash. The problem, the RedirectMatch fix, converting 380 rules, testing…</description><pubDate>Tue, 06 Oct 2026 01:50:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>SEO</category></item><item><title>A 30-Day Plan to Collect Real Google Reviews Instead of Buying Them</title><link>https://www.softajans.com/en/blog/30-day-plan-to-collect-real-google-reviews-instead-of-buying-them/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/30-day-plan-to-collect-real-google-reviews-instead-of-buying-them/</guid><description>A 30-day plan for collecting real customer Google reviews instead of buying them: preparation, week-by-week tasks, ready messages, QR code and a tracking table.</description><pubDate>Tue, 06 Oct 2026 01:45:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>WhatsApp Business, Email or SMS? Choosing a Channel</title><link>https://www.softajans.com/en/blog/whatsapp-business-email-or-sms-choosing-a-customer-channel/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/whatsapp-business-email-or-sms-choosing-a-customer-channel/</guid><description>How do you choose between WhatsApp Business, email and SMS? Strengths, permission and cost differences, use cases, a decision table, combining channels…</description><pubDate>Tue, 06 Oct 2026 00:52:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Why Is GA4 Data Incomplete When There Is Cookie Consent?</title><link>https://www.softajans.com/en/blog/why-ga4-data-is-incomplete-with-cookie-consent/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/why-ga4-data-is-incomplete-with-cookie-consent/</guid><description>Why do GA4 and ad data look lower with cookie consent? Three measurement layers, Consent Mode, estimating the missing data and reading reports correctly.</description><pubDate>Tue, 06 Oct 2026 00:49:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>2027 Digital Marketing Calendar: Special Days and Campaign Periods</title><link>https://www.softajans.com/en/blog/2027-digital-marketing-calendar-special-days-campaign-periods/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/2027-digital-marketing-calendar-special-days-campaign-periods/</guid><description>Holidays, special days and campaign periods for 2027 in one calendar for Türkiye: dates, prep times, content ideas and a downloadable Excel calendar.</description><pubDate>Tue, 06 Oct 2026 00:44:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>How to Track Phone Calls: Call Tracking Options</title><link>https://www.softajans.com/en/blog/how-to-track-phone-calls-call-tracking-options/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-track-phone-calls-call-tracking-options/</guid><description>A phone tap is not a real call. Compare call tracking with GA4, Google Ads, Business Profile, virtual switchboard, dynamic number insertion and manual logs…</description><pubDate>Tue, 06 Oct 2026 00:38:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Digital Setup Checklist for a New Business: Week One and Month One</title><link>https://www.softajans.com/en/blog/digital-setup-checklist-for-a-new-business-first-week-and-month/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-setup-checklist-for-a-new-business-first-week-and-month/</guid><description>What is the order of digital setup for a new business? A first-week and first-month checklist covering name, domain, email, Business Profile, WhatsApp…</description><pubDate>Tue, 06 Oct 2026 00:31:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>How Do the First 30 Days Go When You Start Working with an Agency?</title><link>https://www.softajans.com/en/blog/first-30-days-working-with-an-agency/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/first-30-days-working-with-an-agency/</guid><description>How do the first 30 days go with a digital marketing agency? A week-by-week guide to discovery, plan, setup and the first report, with what is expected of you.</description><pubDate>Tue, 06 Oct 2026 00:24:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Switching Agencies Checklist: Access, Data and History</title><link>https://www.softajans.com/en/blog/switching-agencies-handover-checklist/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/switching-agencies-handover-checklist/</guid><description>Which access, data and files should you take when changing agencies? A checklist for termination, account handover, measurement and the new agency, with a PDF.</description><pubDate>Tue, 06 Oct 2026 00:17:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Who Owns Your Digital Accounts? An 8-Account Check for Agency Work</title><link>https://www.softajans.com/en/blog/who-owns-your-digital-accounts-when-working-with-an-agency/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/who-owns-your-digital-accounts-when-working-with-an-agency/</guid><description>Who should own the domain, GA4, Search Console, Google Ads, Business Profile and Meta accounts when you work with an agency? An 8-account checklist and PDF.</description><pubDate>Tue, 06 Oct 2026 00:10:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Social Media Report: Monthly Template and Metrics</title><link>https://www.softajans.com/en/blog/how-to-prepare-a-social-media-report-monthly-template-and-metrics/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-prepare-a-social-media-report-monthly-template-and-metrics/</guid><description>How do you prepare a social media report? Choosing metrics by goal, report structure, a copyable monthly template, an example executive summary and questions…</description><pubDate>Mon, 05 Oct 2026 07:50:00 GMT</pubDate><category>Blog</category><category>Social Media</category><category>Digital Marketing</category></item><item><title>How to Find and Fix 404 Errors: A Real WordPress Image Example</title><link>https://www.softajans.com/en/blog/how-to-find-and-fix-404-errors/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-find-and-fix-404-errors/</guid><description>How to find and fix 404 errors: 301 vs 404 vs 410, finding them in Search Console, a decision table and a real example from old WordPress images.</description><pubDate>Mon, 05 Oct 2026 07:10:00 GMT</pubDate><category>Blog</category><category>SEO</category><category>Web Design</category></item><item><title>Google Business Profile Optimization: A 20-Point Checklist</title><link>https://www.softajans.com/en/blog/google-business-profile-optimization-20-point-checklist/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/google-business-profile-optimization-20-point-checklist/</guid><description>How to optimize a Google Business Profile: a 20-point checklist for information, category, photos, reviews and measurement, plus a weekly and monthly routine.</description><pubDate>Mon, 05 Oct 2026 06:30:00 GMT</pubDate><category>Blog</category><category>SEO</category><category>Digital Marketing</category></item><item><title>Measuring WhatsApp, Phone and Email Clicks in GA4</title><link>https://www.softajans.com/en/blog/how-to-measure-whatsapp-phone-and-email-clicks-in-ga4/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-measure-whatsapp-phone-and-email-clicks-in-ga4/</guid><description>How do you measure WhatsApp, phone and email clicks in GA4 with Google Tag Manager? Event setup step by step, cookie consent, naming, testing, key events, a…</description><pubDate>Sun, 04 Oct 2026 19:10:00 GMT</pubDate><category>Blog</category><category>Google Analytics</category><category>Digital Marketing</category></item><item><title>How to Plan a 2027 Digital Marketing Budget: A Channel Template</title><link>https://www.softajans.com/en/blog/how-to-plan-a-2027-digital-marketing-budget/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-plan-a-2027-digital-marketing-budget/</guid><description>How do you plan a 2027 digital marketing budget? The path from goal to budget, channel line items, a quarterly plan and a copyable monthly tracking template.</description><pubDate>Sun, 04 Oct 2026 18:20:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Meta Ads or Google Ads? Which Channel and When</title><link>https://www.softajans.com/en/blog/meta-ads-or-google-ads-which-channel-and-when/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/meta-ads-or-google-ads-which-channel-and-when/</guid><description>Meta (Facebook and Instagram) ads vs. Google Ads compared: intent, targeting, formats, cost structure and measurement. Which business should start where, and…</description><pubDate>Sun, 04 Oct 2026 16:20:00 GMT</pubDate><category>Blog</category><category>AdWords</category><category>Digital Marketing</category></item><item><title>Social Media Agency, Freelancer or In-House Team?</title><link>https://www.softajans.com/en/blog/social-media-agency-freelancer-or-in-house-team-which-fits/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/social-media-agency-freelancer-or-in-house-team-which-fits/</guid><description>Compare a social media agency, a freelancer and an in-house team on scope, continuity, cost structure and control. Which suits which business, what each…</description><pubDate>Sun, 04 Oct 2026 14:50:00 GMT</pubDate><category>Blog</category><category>Social Media</category><category>Digital Marketing</category></item><item><title>WordPress, Custom Code or a Site Builder: Which to Choose?</title><link>https://www.softajans.com/en/blog/wordpress-custom-code-or-site-builder-which-to-choose/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/wordpress-custom-code-or-site-builder-which-to-choose/</guid><description>Compare WordPress/CMS, custom-coded sites and ready site builders on cost, speed, SEO, maintenance and flexibility. Which businesses suit which, three-year…</description><pubDate>Sun, 04 Oct 2026 13:20:00 GMT</pubDate><category>Blog</category><category>Web Design</category><category>Technology</category></item><item><title>How to Audit a Google Ads Account: A 25-Point Checklist</title><link>https://www.softajans.com/en/blog/how-to-audit-a-google-ads-account-25-point-checklist/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-audit-a-google-ads-account-25-point-checklist/</guid><description>How to audit a Google Ads account: a 25-point step-by-step checklist covering tracking, account structure, keywords, ad copy and landing pages.</description><pubDate>Sun, 04 Oct 2026 11:40:00 GMT</pubDate><category>Blog</category><category>AdWords</category><category>Digital Marketing</category></item><item><title>How to Reply to Google Reviews: Positive and Negative Templates</title><link>https://www.softajans.com/en/blog/how-to-reply-to-google-reviews-templates-for-positive-and-negative-reviews/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-reply-to-google-reviews-templates-for-positive-and-negative-reviews/</guid><description>How to reply to Google reviews: reply rules and copyable templates for positive, negative and unfair reviews, tone by sector and common mistakes.</description><pubDate>Sun, 04 Oct 2026 10:05:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>SEO</category></item><item><title>How Social Media Management Prices Are Determined</title><link>https://www.softajans.com/en/blog/how-social-media-management-prices-are-determined/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-social-media-management-prices-are-determined/</guid><description>How are social media management prices determined? What packages cover, what is not included in the price, an example package structure, questions for…</description><pubDate>Sun, 04 Oct 2026 08:30:00 GMT</pubDate><category>Blog</category><category>Social Media</category><category>Digital Marketing</category></item><item><title>How to Clean Referral Spam and Bot Traffic in GA4: A Real Example</title><link>https://www.softajans.com/en/blog/how-to-clean-referral-spam-and-bot-traffic-in-ga4-real-example/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-clean-referral-spam-and-bot-traffic-in-ga4-real-example/</guid><description>How to spot and clean referral spam and bot traffic in GA4, with a real example from our own site&apos;s data, detection steps and methods that do not work.</description><pubDate>Sat, 03 Oct 2026 15:15:00 GMT</pubDate><category>Blog</category><category>Google Analytics</category><category>Digital Marketing</category></item><item><title>What Is Website Maintenance? A Monthly Checklist</title><link>https://www.softajans.com/en/blog/what-is-website-maintenance-monthly-maintenance-checklist/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-website-maintenance-monthly-maintenance-checklist/</guid><description>What is website maintenance and what does it cover? Monthly, quarterly and yearly checklists for security, speed, content and measurement, safe update steps…</description><pubDate>Sat, 03 Oct 2026 12:40:00 GMT</pubDate><category>Blog</category><category>Web Design</category><category>Technical SEO</category></item><item><title>Social Media Content Calendar: 30-Day Plan and Template</title><link>https://www.softajans.com/en/blog/how-to-prepare-a-social-media-content-calendar-30-day-plan/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-prepare-a-social-media-content-calendar-30-day-plan/</guid><description>How do you prepare a social media content calendar? Goals, content pillars, posting rhythm, a copy-and-use 30-day template, content types, adapting by…</description><pubDate>Sat, 03 Oct 2026 10:05:00 GMT</pubDate><category>Blog</category><category>Social Media</category><category>Digital Marketing</category></item><item><title>Search Console 12-Month Review: Impressions Up 30x, Clicks Flat</title><link>https://www.softajans.com/en/blog/search-console-12-month-review-impressions-up-30x-clicks-did-not/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/search-console-12-month-review-impressions-up-30x-clicks-did-not/</guid><description>A 12-month review of Soft Ajans&apos;s real Search Console data: why impressions exploded, why click-through fell, which pages carry traffic and what we learned.</description><pubDate>Sat, 03 Oct 2026 02:35:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>Digital Marketing for Schools, Courses and Educational Institutions</title><link>https://www.softajans.com/en/blog/digital-marketing-guide-for-schools-courses-and-educational-institutions/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-marketing-guide-for-schools-courses-and-educational-institutions/</guid><description>How private schools, language courses, tutoring centers and nurseries can do digital marketing: parent search behavior, local SEO, enrollment campaigns and…</description><pubDate>Sat, 03 Oct 2026 02:06:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>SEO</category></item><item><title>How to Measure AI Visibility: Prompt Tests, Citations, GA4</title><link>https://www.softajans.com/en/blog/how-to-measure-ai-visibility-prompt-tests-citations-and-ga4/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-measure-ai-visibility-prompt-tests-citations-and-ga4/</guid><description>How do you measure your brand&apos;s visibility in ChatGPT, Gemini, Perplexity and Google AI answers? Prompt testing, mention and citation tracking, GA4 and…</description><pubDate>Sat, 03 Oct 2026 02:03:00 GMT</pubDate><category>Blog</category><category>SEO</category><category>AI</category></item><item><title>What Is llms.txt? How to Prepare It for AI Systems</title><link>https://www.softajans.com/en/blog/what-is-llms-txt-how-to-prepare-it-for-ai/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-llms-txt-how-to-prepare-it-for-ai/</guid><description>What is llms.txt and how does it differ from robots.txt and sitemap.xml? Its structure, how to prepare it, an example file and realistic expectations for AI…</description><pubDate>Sat, 03 Oct 2026 02:00:00 GMT</pubDate><category>Blog</category><category>SEO</category><category>AI</category></item><item><title>What Is Google Ads (AdWords)? How It Works and Its Advantages</title><link>https://www.softajans.com/en/blog/what-is-google-ads-adwords-how-it-works-and-advantages/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-google-ads-adwords-how-it-works-and-advantages/</guid><description>What is Google Ads (formerly AdWords) and how does it work? Ad types, keywords, how cost is set, Quality Score, differences from SEO and common mistakes.</description><pubDate>Fri, 02 Oct 2026 22:43:00 GMT</pubDate><category>Blog</category><category>AdWords</category></item><item><title>What Is SEO and How Is It Done?</title><link>https://www.softajans.com/en/blog/what-is-seo-and-how-is-it-done/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-seo-and-how-is-it-done/</guid><description>SEO stands for Search Engine Optimization: the work that helps a website be crawled, understood and found in relevant searches.</description><pubDate>Fri, 02 Oct 2026 22:43:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is Web Hosting? A Guide to Hosting Types</title><link>https://www.softajans.com/en/blog/what-is-web-hosting-types-and-how-to-choose/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-web-hosting-types-and-how-to-choose/</guid><description>What is hosting and what is it for? How it differs from a domain and a server, shared, VPS, cloud and dedicated types, key features, how to choose and how…</description><pubDate>Fri, 02 Oct 2026 22:43:00 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>Digital Marketing for Physiotherapy and Rehabilitation Centers</title><link>https://www.softajans.com/en/blog/digital-marketing-for-physiotherapy-and-rehabilitation-centers/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-marketing-for-physiotherapy-and-rehabilitation-centers/</guid><description>How to do digital marketing for physiotherapy and rehabilitation centers: local SEO, service pages, patient trust, content and regulation-compliant…</description><pubDate>Fri, 02 Oct 2026 22:36:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>SEO</category></item><item><title>Digital Marketing for Pharmacies: Compliant Visibility Guide</title><link>https://www.softajans.com/en/blog/digital-marketing-for-pharmacies-compliant-visibility/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-marketing-for-pharmacies-compliant-visibility/</guid><description>How to do digital marketing for pharmacies: regulation limits in Türkiye, Google Business Profile, local SEO, review management and privacy-compliant…</description><pubDate>Fri, 02 Oct 2026 22:34:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>SEO</category></item><item><title>What Is TikTok SEO? How to Stand Out in TikTok Search</title><link>https://www.softajans.com/en/blog/what-is-tiktok-seo-how-to-stand-out-in-tiktok-search/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-tiktok-seo-how-to-stand-out-in-tiktok-search/</guid><description>What is TikTok SEO and how do you rank in TikTok search? Keyword research, optimizing video openings, descriptions, on-screen text, captions and profile…</description><pubDate>Fri, 02 Oct 2026 22:32:00 GMT</pubDate><category>Blog</category><category>SEO</category><category>Social Media</category></item><item><title>What Is Google AI Mode? SEO Impact and Preparation Guide</title><link>https://www.softajans.com/en/blog/what-is-google-ai-mode-seo-impact-and-preparation-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-google-ai-mode-seo-impact-and-preparation-guide/</guid><description>What is Google AI Mode and how does it differ from AI Overviews? The SEO impact of conversational AI search, ways to be cited as a source and a preparation…</description><pubDate>Fri, 02 Oct 2026 22:30:00 GMT</pubDate><category>Blog</category><category>SEO</category><category>AI</category></item><item><title>How Do Google AI Overviews Affect Zero-Click Traffic?</title><link>https://www.softajans.com/en/blog/how-google-ai-overviews-affect-zero-click-traffic/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-google-ai-overviews-affect-zero-click-traffic/</guid><description>How do Google AI Overviews increase zero-click searches? The effect on click-through rate, being cited as a source and a strategy against click loss.</description><pubDate>Fri, 02 Oct 2026 20:05:00 GMT</pubDate><category>Blog</category><category>SEO</category><category>AI</category></item><item><title>SEO with AI: How Search Engine Optimization Changed in 2026</title><link>https://www.softajans.com/en/blog/seo-with-ai-how-search-engine-optimization-changed-in-2026/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/seo-with-ai-how-search-engine-optimization-changed-in-2026/</guid><description>How has AI transformed SEO? The shift from keywords to intent and entities, using AI tools, content quality and E-E-A-T, new ways to measure success, impact…</description><pubDate>Fri, 02 Oct 2026 20:00:00 GMT</pubDate><category>Blog</category><category>SEO</category><category>AI</category></item><item><title>What Is Customer Lifetime Value (CLV)? How to Calculate It</title><link>https://www.softajans.com/en/blog/what-is-customer-lifetime-value-clv-and-how-to-calculate-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-customer-lifetime-value-clv-and-how-to-calculate-it/</guid><description>What is customer lifetime value (CLV) and how is it calculated? Its link to CAC, the 3:1 benchmark, strategies to increase it, which businesses need it…</description><pubDate>Fri, 02 Oct 2026 19:10:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Google Ads Negative Keyword Strategy</title><link>https://www.softajans.com/en/blog/google-ads-negative-keyword-strategy/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/google-ads-negative-keyword-strategy/</guid><description>What are Google Ads negative keywords and how do they work? Match types, building lists, common mistakes, review frequency and effects on conversion rate.</description><pubDate>Fri, 02 Oct 2026 19:05:00 GMT</pubDate><category>Blog</category><category>Google Ads</category></item><item><title>How to Build an Internal Linking Strategy for SEO</title><link>https://www.softajans.com/en/blog/how-to-build-an-internal-linking-strategy-for-seo/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-build-an-internal-linking-strategy-for-seo/</guid><description>What is an internal linking strategy and why does it matter for SEO? The topic cluster approach, anchor text choices, how to audit internal links, common…</description><pubDate>Fri, 02 Oct 2026 19:00:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>Choosing the Right Color Palette and Typography</title><link>https://www.softajans.com/en/blog/how-to-choose-the-right-color-palette-and-typography-for-a-website/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-choose-the-right-color-palette-and-typography-for-a-website/</guid><description>How to choose a website color palette and typography: color psychology, readability, harmony, brand consistency, style guides, trends vs. timelessness, the…</description><pubDate>Fri, 02 Oct 2026 10:20:00 GMT</pubDate><category>Blog</category><category>Web Design</category></item><item><title>What Is a Headless CMS? A New-Generation Web Approach</title><link>https://www.softajans.com/en/blog/what-is-a-headless-cms-new-generation-web-design-approach/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-headless-cms-new-generation-web-design-approach/</guid><description>What is a headless CMS and how does it differ from a traditional CMS? Which businesses it suits, performance advantages, drawbacks, hybrid approaches and how…</description><pubDate>Fri, 02 Oct 2026 10:15:00 GMT</pubDate><category>Blog</category><category>Web Design</category></item><item><title>How to Avoid SEO Loss During a Website Migration</title><link>https://www.softajans.com/en/blog/how-to-avoid-seo-loss-during-a-website-migration/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-avoid-seo-loss-during-a-website-migration/</guid><description>A guide to avoiding SEO loss in a website migration: preparation, a 301 redirect map, monitoring, common mistakes, domain vs. platform change, backlink…</description><pubDate>Fri, 02 Oct 2026 10:10:00 GMT</pubDate><category>Blog</category><category>SEO</category><category>Web Design</category></item><item><title>SSL Certificates and Website Security: Why You Need One</title><link>https://www.softajans.com/en/blog/ssl-certificates-and-website-security-why-every-business-needs-one/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/ssl-certificates-and-website-security-why-every-business-needs-one/</guid><description>What is an SSL certificate and how does it work? HTTPS and Google rankings, DV/OV/EV certificate types, extra security measures, installation, expiry, and…</description><pubDate>Fri, 02 Oct 2026 10:05:00 GMT</pubDate><category>Blog</category><category>Web Design</category><category>SEO</category></item><item><title>Website Accessibility (WCAG): What It Is and Why It Matters</title><link>https://www.softajans.com/en/blog/website-accessibility-wcag-what-it-is-and-why-it-matters/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/website-accessibility-wcag-what-it-is-and-why-it-matters/</guid><description>What is website accessibility and what are the WCAG standards? Conformance levels, accessible design principles, links with SEO, how to test, who needs it…</description><pubDate>Fri, 02 Oct 2026 10:00:00 GMT</pubDate><category>Blog</category><category>Web Design</category></item><item><title>Brand Storytelling and SEO Content Strategy</title><link>https://www.softajans.com/en/blog/brand-storytelling-and-seo-content-strategy/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/brand-storytelling-and-seo-content-strategy/</guid><description>How brand storytelling strengthens SEO content strategy: E-E-A-T, story-based content planning, updates, measurement, sector differences, featured snippets…</description><pubDate>Thu, 01 Oct 2026 10:05:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>The Relationship Between SEO and User Experience (UX)</title><link>https://www.softajans.com/en/blog/the-relationship-between-seo-and-user-experience-ux/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/the-relationship-between-seo-and-user-experience-ux/</guid><description>How are SEO and user experience (UX) related? How Core Web Vitals, page structure, mobile experience, readability, pop-ups, accessibility and trust signals…</description><pubDate>Thu, 01 Oct 2026 10:05:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>Digital Marketing for Accounting and Financial Advisory Offices</title><link>https://www.softajans.com/en/blog/digital-marketing-for-accounting-and-financial-advisory-offices/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-marketing-for-accounting-and-financial-advisory-offices/</guid><description>Digital marketing for accounting and financial advisory offices: Google visibility, showing expertise through content, B2B client acquisition, ads…</description><pubDate>Thu, 01 Oct 2026 10:00:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Digital Marketing for Architecture and Interior Design Offices</title><link>https://www.softajans.com/en/blog/digital-marketing-for-architecture-and-interior-design-offices/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-marketing-for-architecture-and-interior-design-offices/</guid><description>Digital marketing guide for architecture and interior design offices: portfolio SEO, Instagram and Pinterest visual strategy, local SEO, references, video…</description><pubDate>Thu, 01 Oct 2026 10:00:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>How to Do SEO Reporting: Which Metrics to Track</title><link>https://www.softajans.com/en/blog/how-to-do-seo-reporting-which-metrics-to-track/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-do-seo-reporting-which-metrics-to-track/</guid><description>How do you do SEO reporting and which metrics should you track? Organic traffic, rankings, conversion metrics, reporting frequency, how to present a report…</description><pubDate>Wed, 30 Sep 2026 10:05:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>Digital Marketing for Cleaning Companies</title><link>https://www.softajans.com/en/blog/digital-marketing-for-cleaning-companies/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-marketing-for-cleaning-companies/</guid><description>How should cleaning companies do digital marketing? Trust building, Google Business Profile, subscription models and WhatsApp booking, before-and-after…</description><pubDate>Wed, 30 Sep 2026 10:00:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Content Refresh: How Updating Content Affects SEO</title><link>https://www.softajans.com/en/blog/content-refresh-how-updating-content-affects-seo/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/content-refresh-how-updating-content-affects-seo/</guid><description>What is a content refresh and how does it affect SEO? Which content to update first, what to check, how to measure results and when to write something new…</description><pubDate>Mon, 28 Sep 2026 10:20:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is Structured Data (Schema Markup)?</title><link>https://www.softajans.com/en/blog/what-is-structured-data-schema-markup/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-structured-data-schema-markup/</guid><description>What is structured data (schema markup) and how does it work? The most-used schema types, adding JSON-LD, testing errors, the link to the knowledge graph…</description><pubDate>Mon, 28 Sep 2026 10:15:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>How to Get a Featured Snippet</title><link>https://www.softajans.com/en/blog/how-to-get-a-featured-snippet/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-get-a-featured-snippet/</guid><description>What is a featured snippet and how do you get one? Snippet types, how to structure content, question-answer format, voice search, zero-click searches, schema…</description><pubDate>Mon, 28 Sep 2026 10:10:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>Free AI Tools for Businesses in 2026</title><link>https://www.softajans.com/en/blog/free-ai-tools-for-businesses-2026/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/free-ai-tools-for-businesses-2026/</guid><description>Free AI tools businesses can use in digital marketing in 2026: text, image and video creation, customer service automation, SEO, social media planning and…</description><pubDate>Mon, 28 Sep 2026 10:05:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Common SEO Mistakes and How to Fix Them</title><link>https://www.softajans.com/en/blog/common-seo-mistakes-and-how-to-fix-them/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/common-seo-mistakes-and-how-to-fix-them/</guid><description>What are the most common SEO mistakes and how do you fix them? Keyword stuffing, site speed, mobile, meta descriptions, internal links, backlinks, alt text…</description><pubDate>Mon, 28 Sep 2026 10:00:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>Digital Marketing for Furniture and Decoration Stores</title><link>https://www.softajans.com/en/blog/digital-marketing-for-furniture-and-decoration-stores/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-marketing-for-furniture-and-decoration-stores/</guid><description>How furniture and decoration stores can do digital marketing: Instagram and Pinterest inspiration content, showroom and online catalog integration, Google…</description><pubDate>Sun, 27 Sep 2026 10:20:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Digital Marketing for Psychologists and Therapy Centers</title><link>https://www.softajans.com/en/blog/digital-marketing-for-psychologists-and-therapy-centers/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-marketing-for-psychologists-and-therapy-centers/</guid><description>How psychologists and therapy centers can do digital marketing: online therapy, privacy-focused communication, building trust with content, appointment…</description><pubDate>Sun, 27 Sep 2026 10:15:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Digital Marketing for Wedding Planners and Bridal Shops</title><link>https://www.softajans.com/en/blog/digital-marketing-for-wedding-planners-and-bridal-shops/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-marketing-for-wedding-planners-and-bridal-shops/</guid><description>How to do digital marketing for wedding planning and bridal businesses: Instagram and Pinterest content, social proof and seasonal campaign strategy.</description><pubDate>Sun, 27 Sep 2026 10:10:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Digital Marketing for Electricians, Plumbers and Handymen</title><link>https://www.softajans.com/en/blog/digital-marketing-for-electricians-plumbers-and-handymen/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-marketing-for-electricians-plumbers-and-handymen/</guid><description>How to do digital marketing for electricians, plumbers and handyman services: emergency searches, WhatsApp contact, Google Ads, reviews and building trust.</description><pubDate>Sun, 27 Sep 2026 10:05:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Digital Marketing for Insurance Agencies</title><link>https://www.softajans.com/en/blog/digital-marketing-for-insurance-agencies/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-marketing-for-insurance-agencies/</guid><description>How should insurance agencies do digital marketing? High-intent searches, quote form optimization, content marketing, Google Ads, Google reviews, renewal…</description><pubDate>Sun, 27 Sep 2026 10:00:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Digital Marketing for Car Dealerships and Used Car Sales</title><link>https://www.softajans.com/en/blog/digital-marketing-for-car-dealerships-and-used-car-sales/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-marketing-for-car-dealerships-and-used-car-sales/</guid><description>How car dealerships and used-car sellers can do digital marketing: inventory SEO, vehicle videos, social media, inspection transparency, Google Ads…</description><pubDate>Sat, 26 Sep 2026 10:40:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Digital Marketing for Gyms and Fitness Centers</title><link>https://www.softajans.com/en/blog/digital-marketing-for-gyms-and-fitness-centers/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-marketing-for-gyms-and-fitness-centers/</guid><description>How do gyms and fitness centers do digital marketing? Seasonal demand, local searches, Google Business Profile, Instagram and TikTok workout content…</description><pubDate>Sat, 26 Sep 2026 10:35:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Digital Marketing for Hotels and Accommodation Businesses</title><link>https://www.softajans.com/en/blog/digital-marketing-for-hotels-and-accommodation-businesses/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-marketing-for-hotels-and-accommodation-businesses/</guid><description>How hotels and accommodation businesses can do digital marketing: Google Maps, booking platforms vs. your own system, pricing consistency, drone footage…</description><pubDate>Sat, 26 Sep 2026 10:30:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Digital Marketing for Lawyers and Law Firms</title><link>https://www.softajans.com/en/blog/digital-marketing-for-lawyers-and-law-firms/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-marketing-for-lawyers-and-law-firms/</guid><description>How should lawyers and law firms do digital marketing? Advertising limits in Türkiye, local SEO, building trust with content and social media use.</description><pubDate>Sat, 26 Sep 2026 10:25:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>SEO</category></item><item><title>Digital Marketing for Beauty Salons and Hairdressers</title><link>https://www.softajans.com/en/blog/digital-marketing-for-beauty-salons-and-hairdressers/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-marketing-for-beauty-salons-and-hairdressers/</guid><description>How to do digital marketing for beauty salons and hairdressers: Google Maps, Instagram/TikTok content, booking optimization and customer loyalty.</description><pubDate>Sat, 26 Sep 2026 10:20:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Digital Marketing Guide for Restaurants and Cafes</title><link>https://www.softajans.com/en/blog/digital-marketing-guide-for-restaurants-and-cafes/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-marketing-guide-for-restaurants-and-cafes/</guid><description>How restaurants and cafes can do digital marketing: Google Maps, menu management, Instagram and TikTok food content, ordering platforms vs. your own system…</description><pubDate>Sat, 26 Sep 2026 10:15:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Digital Marketing Guide for Real Estate Agencies</title><link>https://www.softajans.com/en/blog/digital-marketing-guide-for-real-estate-agencies/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-marketing-guide-for-real-estate-agencies/</guid><description>How to do digital marketing for real estate agencies: Google Maps, local SEO, drone shooting, social media and Google Ads strategies to make listings stand out.</description><pubDate>Sat, 26 Sep 2026 10:10:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Digital Marketing and SEO Guide for Dentists</title><link>https://www.softajans.com/en/blog/digital-marketing-and-seo-for-dentists/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-marketing-and-seo-for-dentists/</guid><description>How to do digital marketing for dentists and dental clinics: advertising rules in Türkiye, local SEO, Google Business Profile and dental tourism strategies.</description><pubDate>Sat, 26 Sep 2026 10:05:00 GMT</pubDate><category>Blog</category><category>SEO</category><category>Digital Marketing</category></item><item><title>How to Ensure E-E-A-T on Health Websites</title><link>https://www.softajans.com/en/blog/how-to-ensure-e-e-a-t-on-health-websites/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-ensure-e-e-a-t-on-health-websites/</guid><description>How can health websites show experience, expertise, authoritativeness and trustworthiness (E-E-A-T)? How Google evaluates health content under YMYL, with…</description><pubDate>Sat, 26 Sep 2026 10:05:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>Black Friday and New Year E-Commerce Preparation Guide</title><link>https://www.softajans.com/en/blog/black-friday-and-new-year-campaigns-ecommerce-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/black-friday-and-new-year-campaigns-ecommerce-guide/</guid><description>How to prepare your e-commerce site for Black Friday and the New Year season: campaign calendar, site performance, stock, cart abandonment, ads and…</description><pubDate>Sat, 26 Sep 2026 10:00:00 GMT</pubDate><category>Blog</category><category>E-Commerce</category><category>Digital Marketing</category></item><item><title>How Patients Find Doctors and Clinics on Google: Local SEO</title><link>https://www.softajans.com/en/blog/how-patients-find-doctors-and-clinics-on-google-local-seo/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-patients-find-doctors-and-clinics-on-google-local-seo/</guid><description>What phrases do patients use to find doctors and clinics on Google? A local SEO and Google Business Profile optimization guide for the healthcare sector.</description><pubDate>Sat, 26 Sep 2026 10:00:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>Why a Corporate Promotional Video Matters</title><link>https://www.softajans.com/en/blog/why-a-corporate-promotional-video-matters/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/why-a-corporate-promotional-video-matters/</guid><description>Why does your brand need a corporate promotional video? What a good one contains, the production process, uses, cost factors and how it differs from an ad film.</description><pubDate>Fri, 25 Sep 2026 10:05:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is Drone Photography? Where Is It Used?</title><link>https://www.softajans.com/en/blog/what-is-drone-photography-and-where-is-it-used/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-drone-photography-and-where-is-it-used/</guid><description>What is drone photography and in which industries is it used? The advantages of aerial shooting in real estate, construction, events and tourism, and the…</description><pubDate>Fri, 25 Sep 2026 10:00:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>When Should a Website Be Redesigned? 7 Warning Signs</title><link>https://www.softajans.com/en/blog/when-should-a-website-be-redesigned-7-warning-signs/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/when-should-a-website-be-redesigned-7-warning-signs/</guid><description>When should your website be redesigned? Seven warning signs covering mobile compatibility, speed, dated design, conversion rate, content management, brand…</description><pubDate>Thu, 24 Sep 2026 12:05:00 GMT</pubDate><category>Blog</category><category>Web Design</category></item><item><title>WhatsApp Marketing Automation: Chatbots and Bulk Messaging</title><link>https://www.softajans.com/en/blog/whatsapp-marketing-automation-chatbots-and-bulk-messaging/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/whatsapp-marketing-automation-chatbots-and-bulk-messaging/</guid><description>What is WhatsApp marketing automation? Welcome messages, FAQ replies, broadcast lists, cart reminders and order notifications, rules to follow, measurement…</description><pubDate>Thu, 24 Sep 2026 11:05:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>E-Commerce</category></item><item><title>AI-Powered Customer Service Chatbots: Effect on Sales in 2026</title><link>https://www.softajans.com/en/blog/ai-powered-customer-service-chatbots-and-sales-in-2026/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/ai-powered-customer-service-chatbots-and-sales-in-2026/</guid><description>How are AI-powered chatbots changing customer service, from pre-sales questions to cart reminders? Advantages, limits, when to hand off to a human, trust…</description><pubDate>Thu, 24 Sep 2026 11:00:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>E-Commerce</category></item><item><title>AI Ad Creative Production: How Ad Design Is Changing in 2026</title><link>https://www.softajans.com/en/blog/ai-ad-creative-production-how-ad-design-is-changing-in-2026/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/ai-ad-creative-production-how-ad-design-is-changing-in-2026/</guid><description>How are Google Ads and Meta&apos;s AI creative tools changing ad design? How AI image and video production works, advantages, risks, why human review matters…</description><pubDate>Thu, 24 Sep 2026 10:05:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Technology</category></item><item><title>What Is Google Gemini AI Pro? Features and Use Cases</title><link>https://www.softajans.com/en/blog/what-is-google-gemini-ai-pro-features-and-uses/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-google-gemini-ai-pro-features-and-uses/</guid><description>What is Google Gemini AI Pro and how does it differ from the free version? Use cases for marketing and content teams, and how to buy it from official channels.</description><pubDate>Thu, 24 Sep 2026 10:00:00 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is Voice Commerce? The Smart Speaker Shopping Trend</title><link>https://www.softajans.com/en/blog/what-is-voice-commerce-shopping-with-smart-speakers/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-voice-commerce-shopping-with-smart-speakers/</guid><description>Voice commerce is shopping through voice assistants like Alexa and Google Assistant. How it differs from voice search, which products suit it, and how…</description><pubDate>Thu, 24 Sep 2026 10:00:00 GMT</pubDate><category>Blog</category><category>E-Commerce</category><category>Digital Marketing</category></item><item><title>What Is Bot Management? An SEO Strategy for AI Bots and Crawlers</title><link>https://www.softajans.com/en/blog/what-is-bot-management-seo-for-ai-bots/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-bot-management-seo-for-ai-bots/</guid><description>What is bot management and which AI bots should you allow? A guide to an SEO strategy covering crawl budget, security risks and monitoring bot traffic.</description><pubDate>Wed, 23 Sep 2026 10:15:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is UX/UI in Web Design? Why Does It Matter?</title><link>https://www.softajans.com/en/blog/what-is-ux-ui-in-web-design-and-why-does-it-matter/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-ux-ui-in-web-design-and-why-does-it-matter/</guid><description>UX and UI are often confused in web design. The difference, how they affect conversion rate, the principles of good UX and UI, user journey, information…</description><pubDate>Wed, 23 Sep 2026 10:05:00 GMT</pubDate><category>Blog</category><category>Web Design</category></item><item><title>How to Design an E-Commerce Website</title><link>https://www.softajans.com/en/blog/how-to-design-an-ecommerce-website/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-design-an-ecommerce-website/</guid><description>E-commerce design follows different rules from corporate web design. How do product pages, cart, checkout flow and mobile experience affect sales?</description><pubDate>Wed, 23 Sep 2026 10:00:00 GMT</pubDate><category>Blog</category><category>Web Design</category><category>E-Commerce</category></item><item><title>What Is Agentic AI? How Autonomous AI Agents Are Changing Search</title><link>https://www.softajans.com/en/blog/what-is-agentic-ai/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-agentic-ai/</guid><description>What is agentic AI and how does it work? How autonomous AI agents are changing search and shopping behavior, and what it means for brands.</description><pubDate>Wed, 23 Sep 2026 10:00:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is Sustainable E-Commerce and Marketing?</title><link>https://www.softajans.com/en/blog/what-is-sustainable-e-commerce-and-marketing/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-sustainable-e-commerce-and-marketing/</guid><description>What are sustainable e-commerce and marketing and how are they applied? The refurbished and second-hand trend, how sustainability affects buying decisions…</description><pubDate>Sat, 19 Sep 2026 22:00:00 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>What Is Search Everywhere Optimization?</title><link>https://www.softajans.com/en/blog/what-is-search-everywhere-optimization/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-search-everywhere-optimization/</guid><description>What is search everywhere optimization? Our visibility strategy beyond Google: TikTok, Instagram, YouTube and AI assistants.</description><pubDate>Sat, 19 Sep 2026 21:45:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is Hyper-Personalization?</title><link>https://www.softajans.com/en/blog/what-is-hyper-personalization/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-hyper-personalization/</guid><description>What is hyper-personalization, how does it work and how is it used in marketing? Real-time, data-driven personalization strategies, data types, examples and…</description><pubDate>Sat, 19 Sep 2026 21:30:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is Programmatic SEO and How to Apply It</title><link>https://www.softajans.com/en/blog/what-is-programmatic-seo-and-how-to-apply-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-programmatic-seo-and-how-to-apply-it/</guid><description>What is programmatic SEO, how does it work and what risks should you watch? How template-based content produces scalable growth, which sites use it and how…</description><pubDate>Sat, 19 Sep 2026 21:15:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is a Topic Cluster and How to Apply It</title><link>https://www.softajans.com/en/blog/what-is-a-topic-cluster-and-how-to-apply-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-topic-cluster-and-how-to-apply-it/</guid><description>What is a topic cluster and how does it help SEO? How a pillar page and cluster content build topical authority, with an example structure.</description><pubDate>Sat, 19 Sep 2026 21:00:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>2026 Social Media Trends: 6 Changes Brands Should Follow</title><link>https://www.softajans.com/en/blog/social-media-trends-2026-six-changes-brands-should-follow/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/social-media-trends-2026-six-changes-brands-should-follow/</guid><description>What are the 2026 social media trends? Short-form video, social search, AI-assisted content, UGC and authenticity, social commerce and platform-specific…</description><pubDate>Sat, 19 Sep 2026 20:30:00 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>What Is Keyword Search Volume and How Do You Find It?</title><link>https://www.softajans.com/en/blog/what-is-keyword-search-volume/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-keyword-search-volume/</guid><description>What is search volume, why does it matter and how do you find it? A step-by-step look at search volume analysis with free and paid tools.</description><pubDate>Sat, 19 Sep 2026 20:15:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>2026 Digital Marketing Trends: 7 Changes Brands Need to Know</title><link>https://www.softajans.com/en/blog/digital-marketing-trends-2026/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-marketing-trends-2026/</guid><description>What are the 2026 digital marketing trends? AI, voice search, a video-first approach, AEO and more, explained with current data.</description><pubDate>Sat, 19 Sep 2026 20:00:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is First-Party Data? Marketing in the Cookieless Era</title><link>https://www.softajans.com/en/blog/what-is-first-party-data/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-first-party-data/</guid><description>What is first-party data, why does it matter and how is it collected and used in cookieless marketing? A clear explanation with practical steps.</description><pubDate>Sat, 19 Sep 2026 19:45:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is Video SEO? Improving Short-Video Search Visibility</title><link>https://www.softajans.com/en/blog/what-is-video-seo-how-to-improve-short-video-search-visibility/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-video-seo-how-to-improve-short-video-search-visibility/</guid><description>What is video SEO and how is it done? Optimizing titles, descriptions, captions, thumbnails and schema on YouTube, Instagram Reels and TikTok, how…</description><pubDate>Sat, 19 Sep 2026 19:30:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is Zero-Click Search? How Should Brands Prepare?</title><link>https://www.softajans.com/en/blog/what-is-zero-click-search-and-how-should-brands-prepare/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-zero-click-search-and-how-should-brands-prepare/</guid><description>What is zero-click search, why is it growing and how should brands respond? Causes, effects on brands, ways to stay visible with AI Overviews and featured…</description><pubDate>Sat, 19 Sep 2026 19:15:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is AEO (Answer Engine Optimization)? AI Search Visibility</title><link>https://www.softajans.com/en/blog/what-is-aeo-answer-engine-optimization/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-aeo-answer-engine-optimization/</guid><description>What is AEO and how does it differ from SEO? How to structure your content to be visible in AI answer engines such as ChatGPT, Perplexity and Gemini.</description><pubDate>Sat, 19 Sep 2026 19:00:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is robots.txt and How to Create It</title><link>https://www.softajans.com/en/blog/what-is-robots-txt-and-how-to-create-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-robots-txt-and-how-to-create-it/</guid><description>What is robots.txt, what is it for and how do you create it? Syntax, which pages to block, the link to sitemaps, common mistakes and how to test it.</description><pubDate>Sat, 19 Sep 2026 18:00:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is E-E-A-T? Experience, Expertise, Authority, Trust</title><link>https://www.softajans.com/en/blog/what-is-eeat-experience-expertise-authoritativeness-trustworthiness/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-eeat-experience-expertise-authoritativeness-trustworthiness/</guid><description>What is E-E-A-T and how does Google evaluate search quality? The criteria of experience, expertise, authoritativeness and trustworthiness and how to improve…</description><pubDate>Sat, 19 Sep 2026 17:00:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>The Best Digital Marketing Agencies in Türkiye</title><link>https://www.softajans.com/en/blog/best-digital-marketing-agencies-in-turkiye/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/best-digital-marketing-agencies-in-turkiye/</guid><description>An editorial look at standout digital marketing agencies and specialists in Türkiye, what to look for when choosing an agency, agency vs. individual…</description><pubDate>Sat, 19 Sep 2026 16:00:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is CTR? How to Calculate and Increase Click-Through Rate</title><link>https://www.softajans.com/en/blog/what-is-ctr-click-through-rate/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-ctr-click-through-rate/</guid><description>What is CTR (click-through rate) and how is it calculated? Ways to increase CTR in Google Ads, SEO and social media ads.</description><pubDate>Sat, 19 Sep 2026 15:00:00 GMT</pubDate><category>Blog</category><category>Google Ads</category></item><item><title>What Is a Sitemap? How to Create an XML Sitemap</title><link>https://www.softajans.com/en/blog/what-is-a-sitemap-how-to-create-an-xml-sitemap/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-sitemap-how-to-create-an-xml-sitemap/</guid><description>What is a sitemap, how do you create an XML sitemap and submit it to Google Search Console? Types of sitemaps, what to include, the link with robots.txt and…</description><pubDate>Sat, 19 Sep 2026 14:00:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is Marketplace Integration? Selling on Turkish Marketplaces</title><link>https://www.softajans.com/en/blog/what-is-marketplace-integration-selling-on-trendyol-hepsiburada-amazon/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-marketplace-integration-selling-on-trendyol-hepsiburada-amazon/</guid><description>What is marketplace integration and how is it set up? A step-by-step guide for businesses that want to sell on Trendyol, Hepsiburada and Amazon Türkiye…</description><pubDate>Sat, 19 Sep 2026 13:00:00 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>What Is Voice Search SEO? How to Optimize for It</title><link>https://www.softajans.com/en/blog/what-is-voice-search-seo-and-how-to-optimize-for-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-voice-search-seo-and-how-to-optimize-for-it/</guid><description>What is voice search SEO and how do voice assistants choose results? Question-and-answer content, natural language, local SEO, speed, schema, page examples…</description><pubDate>Sat, 19 Sep 2026 12:00:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>How to Increase Google Reviews: Effective Methods for Your Business</title><link>https://www.softajans.com/en/blog/how-to-increase-google-reviews-effective-methods/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-increase-google-reviews-effective-methods/</guid><description>How to increase Google reviews: ethical and effective ways to collect real customer reviews, review management strategies, sector-based approaches and what…</description><pubDate>Fri, 18 Sep 2026 18:00:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is Email Marketing? A Guide for Businesses</title><link>https://www.softajans.com/en/blog/what-is-email-marketing-guide-for-businesses/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-email-marketing-guide-for-businesses/</guid><description>What is email marketing, how is it done and what benefits does it bring? An email marketing guide from campaign types to measurement metrics.</description><pubDate>Fri, 18 Sep 2026 17:00:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is Conversion Rate Optimization (CRO)? Turn Traffic into Sales</title><link>https://www.softajans.com/en/blog/what-is-conversion-rate-optimization-cro/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-conversion-rate-optimization-cro/</guid><description>What is conversion rate optimization (CRO) and how is it done? The steps and methods for turning website visitors into customers.</description><pubDate>Fri, 18 Sep 2026 16:00:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is TikTok Shop? How to Sell on It</title><link>https://www.softajans.com/en/blog/what-is-tiktok-shop-how-to-sell-on-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-tiktok-shop-how-to-sell-on-it/</guid><description>What is TikTok Shop, how does it work and who is it for? Showcase, shoppable videos, live shopping, affiliates, how to start, comparison with your own store…</description><pubDate>Fri, 18 Sep 2026 15:00:00 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>What Is a Google Ads Performance Max Campaign? Setup Guide</title><link>https://www.softajans.com/en/blog/what-is-a-google-ads-performance-max-campaign-and-how-to-set-it-up/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-google-ads-performance-max-campaign-and-how-to-set-it-up/</guid><description>What is a Google Ads Performance Max campaign, where does it run and how is it set up? Its advantages, requirements, budget, brand safety, mistakes and…</description><pubDate>Fri, 18 Sep 2026 14:00:00 GMT</pubDate><category>Blog</category><category>Google Ads</category></item><item><title>Google Maps Business Listing: Why It Matters for Your Business</title><link>https://www.softajans.com/en/blog/google-maps-business-listing-why-it-matters/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/google-maps-business-listing-why-it-matters/</guid><description>What is a Google Maps business listing (Google Business Profile) and what does it do for your business? Benefits, setup steps, rules, who it suits and how it…</description><pubDate>Fri, 18 Sep 2026 13:00:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Are Core Web Vitals? Google&apos;s Page Experience Signals</title><link>https://www.softajans.com/en/blog/what-are-core-web-vitals/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-are-core-web-vitals/</guid><description>What are Core Web Vitals and what do LCP, INP and CLS measure? A step-by-step look at Google&apos;s page experience signals, how to measure them and their SEO…</description><pubDate>Fri, 18 Sep 2026 13:00:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>&quot;I Want to Advertise&quot;: Where to Start? A Step-by-Step Guide</title><link>https://www.softajans.com/en/blog/i-want-to-advertise-where-to-start-step-by-step-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/i-want-to-advertise-where-to-start-step-by-step-guide/</guid><description>Where should a business that wants to advertise begin? Google Ads, Meta and TikTok compared, budget, audience, platform choice, ad copy and creative, CTA…</description><pubDate>Fri, 18 Sep 2026 12:00:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Instagram Algorithm 2026: How to Increase Reels Reach</title><link>https://www.softajans.com/en/blog/instagram-algorithm-2026-how-to-increase-reels-reach/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/instagram-algorithm-2026-how-to-increase-reels-reach/</guid><description>How does the Instagram algorithm rank Reels in 2026? Increase your reach with a strong hook, watch time, share rate and a steady posting schedule.</description><pubDate>Thu, 17 Sep 2026 12:00:00 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>7 Ways to Reduce Abandoned Carts on Your E-Commerce Site</title><link>https://www.softajans.com/en/blog/7-ways-to-reduce-abandoned-carts-on-your-ecommerce-site/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/7-ways-to-reduce-abandoned-carts-on-your-ecommerce-site/</guid><description>The average cart abandonment rate is above 70%. Learn 7 practical ways to reduce it, from shipping costs to the checkout process.</description><pubDate>Thu, 17 Sep 2026 11:00:00 GMT</pubDate><category>Blog</category><category>E-Commerce</category><category>Digital Marketing</category></item><item><title>SEO Training: How to Learn SEO, Courses and Certificates</title><link>https://www.softajans.com/en/blog/seo-training-how-to-learn-seo-courses-costs-and-certificates/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/seo-training-how-to-learn-seo-courses-costs-and-certificates/</guid><description>What is SEO training? What a good curriculum includes, basic vs. advanced, online vs. in-person, costs, certificates, free resources, e-commerce and…</description><pubDate>Thu, 17 Sep 2026 10:20:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is an SEO Agency? Services, Pricing and How to Choose</title><link>https://www.softajans.com/en/blog/what-is-an-seo-agency-services-pricing-and-selection-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-an-seo-agency-services-pricing-and-selection-guide/</guid><description>What is an SEO agency and what does it do? Services, working process, why prices differ, how to choose the right agency, how to measure performance and…</description><pubDate>Thu, 17 Sep 2026 10:15:00 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>Google Ads or SEO? Where Should You Put Your Budget in 2026?</title><link>https://www.softajans.com/en/blog/google-ads-or-seo-where-to-put-your-budget-in-2026/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/google-ads-or-seo-where-to-put-your-budget-in-2026/</guid><description>Can&apos;t decide between Google Ads and SEO? A comparison of speed, cost and sustainability with 2026 budget allocation recommendations.</description><pubDate>Thu, 17 Sep 2026 10:00:00 GMT</pubDate><category>Blog</category><category>SEO</category><category>AdWords</category></item><item><title>How Your Brand Shows Up in AI Search Results (AI Overviews)</title><link>https://www.softajans.com/en/blog/how-your-brand-shows-up-in-ai-search-results-ai-overviews/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-your-brand-shows-up-in-ai-search-results-ai-overviews/</guid><description>How can your brand appear in AI search results such as Google AI Overviews, ChatGPT and Perplexity? What GEO is, five core rules (direct answers, schema…</description><pubDate>Thu, 17 Sep 2026 09:00:00 GMT</pubDate><category>Blog</category><category>SEO</category><category>GEO</category></item><item><title>Choosing an E-Commerce Platform: Criteria to Evaluate Together</title><link>https://www.softajans.com/en/blog/choosing-an-ecommerce-platform-criteria-to-evaluate-together/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/choosing-an-ecommerce-platform-criteria-to-evaluate-together/</guid><description>Which criteria should a business evaluate together when choosing an e-commerce platform? Product volume, payment, shipping, integrations and scalability.</description><pubDate>Tue, 15 Sep 2026 13:33:13 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>What Is GEO (Generative Engine Optimization)?</title><link>https://www.softajans.com/en/blog/what-is-geo-generative-engine-optimization/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-geo-generative-engine-optimization/</guid><description>What is GEO (Generative Engine Optimization)? How to make your site more visible in AI-powered search and generative AI answers, and how it relates to SEO.</description><pubDate>Wed, 26 Aug 2026 12:43:07 GMT</pubDate><category>Blog</category><category>GEO</category></item><item><title>&quot;Discovered, Currently Not Indexed&quot;: How to Fix It</title><link>https://www.softajans.com/en/blog/discovered-currently-not-indexed-how-to-fix/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/discovered-currently-not-indexed-how-to-fix/</guid><description>What does &quot;Discovered - currently not indexed&quot; mean in Google Search Console, why does it happen, how to fix it and how it differs from &quot;Crawled - currently…</description><pubDate>Mon, 24 Aug 2026 21:05:07 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>Buying Google Reviews: Risks and Safe Alternatives</title><link>https://www.softajans.com/en/blog/buying-google-reviews-risks-and-safe-alternatives/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/buying-google-reviews-risks-and-safe-alternatives/</guid><description>Is buying Google reviews possible, and does it harm your account? The risks of purchased reviews, Google&apos;s policy and safe ways to increase genuine reviews.</description><pubDate>Sun, 23 Aug 2026 00:16:05 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Front-End vs. Back-End: Differences and Technologies</title><link>https://www.softajans.com/en/blog/front-end-vs-back-end-differences-and-technologies/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/front-end-vs-back-end-differences-and-technologies/</guid><description>What are front-end and back-end? The differences, technologies used, how they work together, the role of APIs, full-stack developers and how to choose.</description><pubDate>Sat, 22 Aug 2026 01:01:22 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is WhatsApp Web? How to Log In</title><link>https://www.softajans.com/en/blog/what-is-whatsapp-web-how-to-log-in/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-whatsapp-web-how-to-log-in/</guid><description>What is WhatsApp Web and how do you log in? Using WhatsApp from a computer with a QR code, linked devices, desktop app vs. web, security, logging out…</description><pubDate>Fri, 21 Aug 2026 20:05:15 GMT</pubDate><category>Blog</category><category>Technology</category><category>SEO</category></item><item><title>How to Track Your Google Maps Ranking</title><link>https://www.softajans.com/en/blog/how-to-track-your-google-maps-ranking/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-track-your-google-maps-ranking/</guid><description>How to track Google Maps rankings: why location matters, grid tracking, profile data, keyword selection, tracking sheet, tools, ways to improve and common…</description><pubDate>Fri, 21 Aug 2026 10:39:46 GMT</pubDate><category>Blog</category><category>SEO</category><category>Digital Marketing</category></item><item><title>What Is International SEO? How to Do It</title><link>https://www.softajans.com/en/blog/what-is-international-seo-how-to-do-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-international-seo-how-to-do-it/</guid><description>What is international SEO and how is it done? Choosing target countries, keyword research, translation vs. localization, hreflang, URL structure (ccTLD vs.</description><pubDate>Fri, 21 Aug 2026 10:36:23 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is Keyword Cannibalization and How Do You Fix It?</title><link>https://www.softajans.com/en/blog/what-is-keyword-cannibalization/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-keyword-cannibalization/</guid><description>Keyword cannibalization is when several pages on one site compete for the same or very similar keywords. How to detect it with Search Console and fix it.</description><pubDate>Fri, 21 Aug 2026 10:35:15 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>How to Do a Backlink Analysis</title><link>https://www.softajans.com/en/blog/how-to-do-a-backlink-analysis/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-do-a-backlink-analysis/</guid><description>Backlink analysis is examining, evaluating and interpreting links from other websites to yours for SEO. Steps, tools, harmful links, competitors and reporting.</description><pubDate>Fri, 21 Aug 2026 10:29:48 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is Product Schema?</title><link>https://www.softajans.com/en/blog/what-is-product-schema/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-product-schema/</guid><description>What is Product schema? Structured data for product pages: what it does, the fields it contains, how to add it, WordPress use, SEO effects, mistakes, testing…</description><pubDate>Thu, 20 Aug 2026 10:52:06 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is Crawl Budget? An SEO Crawl Budget Guide</title><link>https://www.softajans.com/en/blog/what-is-crawl-budget-an-seo-crawl-budget-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-crawl-budget-an-seo-crawl-budget-guide/</guid><description>What is crawl budget and how does it work? Why it matters, crawling vs. indexing, how to optimize it (URLs, sitemap, robots.txt, canonicals), speed, 5xx and…</description><pubDate>Thu, 20 Aug 2026 10:34:11 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>Why Corporate Web Design Is Vital for Companies</title><link>https://www.softajans.com/en/blog/why-corporate-web-design-is-vital-for-companies/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/why-corporate-web-design-is-vital-for-companies/</guid><description>Why corporate web design matters: brand identity online, trust and professionalism, SEO and speed, mobile and accessibility, conversion, sector-specific…</description><pubDate>Wed, 19 Aug 2026 23:46:10 GMT</pubDate><category>Blog</category><category>Web Design</category></item><item><title>What Is Google Business Profile?</title><link>https://www.softajans.com/en/blog/what-is-google-business-profile/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-google-business-profile/</guid><description>What is a Google Business Profile? What it does, how it differs from Google Maps, why it matters for local SEO, how to create and verify it, and common…</description><pubDate>Wed, 19 Aug 2026 22:36:14 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>How to Verify a Google Business Profile</title><link>https://www.softajans.com/en/blog/how-to-verify-a-google-business-profile/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-verify-a-google-business-profile/</guid><description>How to verify a Google Business Profile: verification methods (video, phone, SMS, email, postcard), what to do if the code doesn&apos;t arrive, common errors and…</description><pubDate>Wed, 19 Aug 2026 22:27:45 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>The Best SEO Specialists in Türkiye</title><link>https://www.softajans.com/en/blog/best-seo-specialists-in-turkiye/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/best-seo-specialists-in-turkiye/</guid><description>An editorial look at standout SEO specialists in Türkiye, a comparison table, how to choose an SEO specialist, why ranking guarantees are a red flag…</description><pubDate>Wed, 19 Aug 2026 18:09:12 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>Content Optimization for AI-Powered Search Engines</title><link>https://www.softajans.com/en/blog/content-optimization-for-ai-powered-search-engines/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/content-optimization-for-ai-powered-search-engines/</guid><description>How to optimize content for AI-powered search engines: search intent, direct answers, structure, sources, structured data and GEO, with a checklist.</description><pubDate>Wed, 19 Aug 2026 16:15:41 GMT</pubDate><category>Blog</category><category>GEO</category><category>SEO</category></item><item><title>How Should GEO Be Used as a Marketing Tool?</title><link>https://www.softajans.com/en/blog/how-to-use-geo-as-a-marketing-tool/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-use-geo-as-a-marketing-tool/</guid><description>How is GEO used as a marketing tool? How it differs from SEO, content strategy for GEO, E-E-A-T and building brand authority.</description><pubDate>Wed, 19 Aug 2026 16:10:56 GMT</pubDate><category>Blog</category><category>GEO</category></item><item><title>How Web Design Prices Are Determined</title><link>https://www.softajans.com/en/blog/how-web-design-prices-are-determined/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-web-design-prices-are-determined/</guid><description>What determines web design prices? Site type, ready theme vs. custom design, page count and content, mobile design, SEO infrastructure, custom software…</description><pubDate>Wed, 19 Aug 2026 06:53:21 GMT</pubDate><category>Blog</category><category>Web Design</category></item><item><title>What Is an SEO Audit?</title><link>https://www.softajans.com/en/blog/what-is-an-seo-audit/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-an-seo-audit/</guid><description>What is an SEO audit? Why it matters, what it covers (technical, on-page, content, backlinks, competitors, UX), tools, how it differs from SEO analysis, a…</description><pubDate>Wed, 19 Aug 2026 06:51:45 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is a Social Media Agency? How to Choose One</title><link>https://www.softajans.com/en/blog/what-is-a-social-media-agency-how-to-choose-one/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-social-media-agency-how-to-choose-one/</guid><description>What is a social media agency, what does it do and how do you choose one? Services, platforms, advantages, agency vs. specialist, selection criteria, pricing…</description><pubDate>Tue, 18 Aug 2026 19:56:56 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>How to Run Google Ads: A Step-by-Step Guide</title><link>https://www.softajans.com/en/blog/how-to-run-google-ads-step-by-step/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-run-google-ads-step-by-step/</guid><description>How to run Google Ads step by step: account setup, campaign types, keywords, ad copy, landing page, budget, bidding, conversion tracking, common mistakes and…</description><pubDate>Tue, 18 Aug 2026 19:36:37 GMT</pubDate><category>Blog</category><category>AdWords</category></item><item><title>How Long Does SEO Work Take? Realistic Timelines</title><link>https://www.softajans.com/en/blog/how-long-does-seo-work-take/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-long-does-seo-work-take/</guid><description>How long does SEO take to show results? Why rankings aren&apos;t instant, what sets the timeline, what happens in 3, 6 and 12 months, new vs. old sites…</description><pubDate>Tue, 18 Aug 2026 19:00:15 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Should an SEO Contract Include?</title><link>https://www.softajans.com/en/blog/what-should-an-seo-contract-include/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-should-an-seo-contract-include/</guid><description>What should an SEO contract include? Scope, goals and KPIs, technical and on-page work, content, backlinks, reporting, tools, payment, term, guarantees…</description><pubDate>Tue, 18 Aug 2026 16:06:29 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is a Redirect Chain? SEO Impact and How to Fix It</title><link>https://www.softajans.com/en/blog/what-is-a-redirect-chain-seo-impact-and-fixes/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-redirect-chain-seo-impact-and-fixes/</guid><description>What is a redirect chain? How it forms, its SEO impact, how it differs from a redirect loop, the ideal structure, how to detect it with Screaming Frog and…</description><pubDate>Tue, 18 Aug 2026 13:30:56 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is Google AMP and What Is It For? A Current Guide</title><link>https://www.softajans.com/en/blog/what-is-google-amp-and-what-is-it-for-current-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-google-amp-and-what-is-it-for-current-guide/</guid><description>What is Google AMP and what is it for? How it works, its features, SEO relevance, relation to Core Web Vitals, pros and cons, testing and whether you need it.</description><pubDate>Tue, 18 Aug 2026 13:12:43 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>Why Should We Use Google Ads? A Guide</title><link>https://www.softajans.com/en/blog/why-should-we-use-google-ads-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/why-should-we-use-google-ads-guide/</guid><description>Why use Google Ads (formerly AdWords)? How it works, its benefits, Ads vs. SEO, Quality Score, match types, campaign best practices, drawbacks and budgeting.</description><pubDate>Tue, 18 Aug 2026 13:12:42 GMT</pubDate><category>Blog</category><category>AdWords</category><category>Digital Marketing</category></item><item><title>What Is Remarketing? How to Do It</title><link>https://www.softajans.com/en/blog/what-is-remarketing-how-to-do-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-remarketing-how-to-do-it/</guid><description>What is remarketing (retargeting)? How it works, types, how to build audiences, advantages and disadvantages, how to set up a campaign and improve it.</description><pubDate>Tue, 18 Aug 2026 13:12:41 GMT</pubDate><category>Blog</category><category>AdWords</category><category>Google Analytics</category></item><item><title>What Is Responsive Web Design? How to Do It</title><link>https://www.softajans.com/en/blog/what-is-responsive-web-design-and-how-to-do-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-responsive-web-design-and-how-to-do-it/</guid><description>What is responsive web design? How it works (fluid grids, media queries, flexible images), why it matters for SEO, adaptive vs. mobile-first, how to build…</description><pubDate>Tue, 18 Aug 2026 13:12:40 GMT</pubDate><category>Blog</category><category>Web Design</category></item><item><title>What Is Google Ads Quality Score and How Do You Raise It?</title><link>https://www.softajans.com/en/blog/google-ads-quality-score/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/google-ads-quality-score/</guid><description>What is Google Ads Quality Score and how is it set? Ways to raise it through expected click-through rate, ad relevance and landing page experience.</description><pubDate>Tue, 18 Aug 2026 13:12:39 GMT</pubDate><category>Blog</category><category>AdWords</category></item><item><title>Google Shopping Ads and Merchant Center Guide</title><link>https://www.softajans.com/en/blog/google-shopping-ads-and-merchant-center-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/google-shopping-ads-and-merchant-center-guide/</guid><description>How do Google Shopping ads and Merchant Center work? Product feeds, titles, descriptions, images, price and stock, GTIN, Standard Shopping vs. Performance…</description><pubDate>Tue, 18 Aug 2026 13:12:38 GMT</pubDate><category>Blog</category><category>AdWords</category></item><item><title>What Is Off-Page SEO? How Is It Done?</title><link>https://www.softajans.com/en/blog/what-is-off-page-seo-and-how-is-it-done/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-off-page-seo-and-how-is-it-done/</guid><description>What is off-page SEO and how is it done? Backlinks, quality links, content that earns links, digital PR, guest posts, brand mentions, local links, anchor…</description><pubDate>Tue, 18 Aug 2026 13:12:36 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is On-Page SEO Optimization?</title><link>https://www.softajans.com/en/blog/what-is-on-page-seo-optimization/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-on-page-seo-optimization/</guid><description>What is on-page SEO and how is it done? Keyword research, search intent, meta titles and descriptions, H1-H3, content, URLs, internal links, images…</description><pubDate>Tue, 18 Aug 2026 13:12:35 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is Local SEO and How to Do It for Businesses</title><link>https://www.softajans.com/en/blog/what-is-local-seo-and-how-to-do-it-for-businesses/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-local-seo-and-how-to-do-it-for-businesses/</guid><description>What is local SEO and how do you do it? How Google local results work, Business Profile, NAP, reviews, location pages, citations, local links, multi-location…</description><pubDate>Tue, 18 Aug 2026 13:12:34 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is Mobile SEO and How to Do It</title><link>https://www.softajans.com/en/blog/what-is-mobile-seo-and-how-to-do-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-mobile-seo-and-how-to-do-it/</guid><description>What is mobile SEO? Mobile-first indexing, responsive design, speed, Core Web Vitals, content parity, menus, buttons, forms, pop-ups, local and e-commerce…</description><pubDate>Tue, 18 Aug 2026 13:12:34 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>How to Advertise on Facebook: A Current Ad Guide</title><link>https://www.softajans.com/en/blog/how-to-advertise-on-facebook-current-ad-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-advertise-on-facebook-current-ad-guide/</guid><description>How to run Facebook (Meta) ads: Ads Manager, campaign objectives, budget, audiences, Pixel, placements, creative, copy, remarketing, testing and metrics.</description><pubDate>Tue, 18 Aug 2026 13:12:33 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Social Media</category></item><item><title>What to Consider When Choosing a Web Design Company</title><link>https://www.softajans.com/en/blog/what-to-consider-when-choosing-a-web-design-company/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-to-consider-when-choosing-a-web-design-company/</guid><description>How do you choose a web design company? Define project needs, review references, ready theme vs. custom design, mobile compatibility, SEO foundation…</description><pubDate>Tue, 18 Aug 2026 13:12:32 GMT</pubDate><category>Blog</category><category>Web Design</category></item><item><title>The Importance of Logo and Corporate Identity Design</title><link>https://www.softajans.com/en/blog/the-importance-of-logo-and-corporate-identity-design/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/the-importance-of-logo-and-corporate-identity-design/</guid><description>Why logo and corporate identity design matter: the difference between them, what makes a good logo, the design process, color and typography, web and social…</description><pubDate>Tue, 18 Aug 2026 13:12:31 GMT</pubDate><category>Blog</category><category>Web Design</category></item><item><title>How to Advertise on Instagram: A Current Guide</title><link>https://www.softajans.com/en/blog/how-to-advertise-on-instagram-current-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-advertise-on-instagram-current-guide/</guid><description>How to run Instagram ads step by step: requirements, boosting vs. Ads Manager, objectives, audience, budget, placements, creative, copy, CTA, Meta Pixel…</description><pubDate>Tue, 18 Aug 2026 13:12:30 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Social Media</category></item><item><title>How Professional Web Design Is Prepared</title><link>https://www.softajans.com/en/blog/how-to-prepare-a-professional-web-design/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-prepare-a-professional-web-design/</guid><description>How does professional web design combine analysis, information architecture, user experience, interface design and SEO? A step-by-step walkthrough from…</description><pubDate>Tue, 18 Aug 2026 13:12:30 GMT</pubDate><category>Blog</category><category>Web Design</category></item><item><title>Google Ads Display Network: A Complete Guide</title><link>https://www.softajans.com/en/blog/google-ads-display-network-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/google-ads-display-network-guide/</guid><description>What is the Google Display Network (GDN)? Where ads appear, formats, targeting, remarketing, setup, creative, metrics, optimization and common mistakes.</description><pubDate>Tue, 18 Aug 2026 13:12:29 GMT</pubDate><category>Blog</category><category>AdWords</category><category>Digital Marketing</category></item><item><title>What Is a Backlink? What It Does and How to Earn One</title><link>https://www.softajans.com/en/blog/what-is-a-backlink/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-backlink/</guid><description>A backlink is a link from a page on another website to yours. What backlinks do, their types, how to earn them, and the difference between dofollow and nofollow.</description><pubDate>Tue, 18 Aug 2026 13:12:28 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Are noopener and noreferrer? How to Use Them</title><link>https://www.softajans.com/en/blog/what-are-noopener-and-noreferrer-how-to-use-them/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-are-noopener-and-noreferrer-how-to-use-them/</guid><description>What do rel=noopener and rel=noreferrer do? target=_blank, window.opener, reverse tabnabbing, referrer hiding, differences from nofollow, SEO and analytics…</description><pubDate>Tue, 18 Aug 2026 13:12:27 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Does a Web Designer Do and Where Do They Work?</title><link>https://www.softajans.com/en/blog/what-does-a-web-designer-do-and-where-do-they-work/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-does-a-web-designer-do-and-where-do-they-work/</guid><description>Who is a web designer and what do they do? Duties, tools, whether they need to code, differences from developers, graphic designers and UI/UX designers…</description><pubDate>Tue, 18 Aug 2026 13:12:26 GMT</pubDate><category>Blog</category><category>Web Design</category></item><item><title>What Is a Breadcrumb and How Is It Used? An SEO Guide</title><link>https://www.softajans.com/en/blog/what-is-a-breadcrumb-and-how-is-it-used/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-breadcrumb-and-how-is-it-used/</guid><description>What are breadcrumbs and how are they used? Their SEO impact, types, structured data, placement on mobile and what a good breadcrumb structure looks like.</description><pubDate>Tue, 18 Aug 2026 13:12:25 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>How to Build a Website: A Step-by-Step Guide</title><link>https://www.softajans.com/en/blog/how-to-build-a-website-step-by-step-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-build-a-website-step-by-step-guide/</guid><description>How do you build a website step by step? Choosing a method (site builder, WordPress, custom code), goals and audience, domain, hosting, SSL, structure…</description><pubDate>Tue, 18 Aug 2026 13:12:24 GMT</pubDate><category>Blog</category><category>Web Design</category></item><item><title>What Is a 301 Redirect and How Is It Done? An SEO Guide</title><link>https://www.softajans.com/en/blog/what-is-a-301-redirect/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-301-redirect/</guid><description>What is a 301 redirect and how do you set one up? Its SEO impact, how it differs from 302, 307 and 308 redirects, and how it compares with canonical tags.</description><pubDate>Tue, 18 Aug 2026 13:12:24 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>WordPress SEO Plugins and How They Compare</title><link>https://www.softajans.com/en/blog/wordpress-seo-plugins-and-how-they-compare/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/wordpress-seo-plugins-and-how-they-compare/</guid><description>What are WordPress SEO plugins and do you need one? What they do, and a comparison of Yoast SEO, Rank Math, All in One SEO, SEOPress, The SEO Framework and…</description><pubDate>Tue, 18 Aug 2026 13:12:23 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>Turkcell Launches Yaani, Its Domestic Mobile Search Engine</title><link>https://www.softajans.com/en/blog/turkcell-launches-yaani-its-domestic-mobile-search-engine/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/turkcell-launches-yaani-its-domestic-mobile-search-engine/</guid><description>A news piece from October 2017: Turkcell introduced its domestic mobile search engine Yaani at a press event, with its new data center, features, data…</description><pubDate>Tue, 18 Aug 2026 13:12:22 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Are Rich Snippets? A Structured Data Guide</title><link>https://www.softajans.com/en/blog/what-are-rich-snippets-structured-data-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-are-rich-snippets-structured-data-guide/</guid><description>What are rich snippets? How they differ from rich results, the role of structured data and schema markup, types, JSON-LD, how to add and test them, WordPress…</description><pubDate>Tue, 18 Aug 2026 13:12:21 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is a Meta Tag? A Guide to SEO Meta Tags</title><link>https://www.softajans.com/en/blog/what-is-a-meta-tag-seo-meta-tags-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-meta-tag-seo-meta-tags-guide/</guid><description>What are meta tags? The role of title, description, robots and viewport in SEO, writing examples, Open Graph, WordPress setup, e-commerce use and common…</description><pubDate>Tue, 18 Aug 2026 13:12:21 GMT</pubDate><category>Blog</category><category>SEM</category><category>SEO</category></item><item><title>What Is WordPress? How Do You Use It?</title><link>https://www.softajans.com/en/blog/what-is-wordpress-how-do-you-use-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-wordpress-how-do-you-use-it/</guid><description>What is WordPress and how do you use it? WordPress.com vs. WordPress.org, is it free, pros and cons, what you need to install it, the dashboard, posts and…</description><pubDate>Tue, 18 Aug 2026 13:12:20 GMT</pubDate><category>Blog</category><category>Web Design</category></item><item><title>How to Do SEO Optimization for Images</title><link>https://www.softajans.com/en/blog/how-to-do-image-seo-optimization/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-do-image-seo-optimization/</guid><description>How to optimize images for SEO: file names, alt text, formats (JPEG, PNG, WebP, AVIF, SVG), compression, dimensions, lazy loading, sitemaps, e-commerce…</description><pubDate>Tue, 18 Aug 2026 13:12:18 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is Google Analytics? How to Use GA4</title><link>https://www.softajans.com/en/blog/what-is-google-analytics-and-how-to-use-ga4/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-google-analytics-and-how-to-use-ga4/</guid><description>What is Google Analytics and what does GA4 do? Its account structure, setup, events, key events, reports, metrics, UTM parameters and common mistakes.</description><pubDate>Tue, 18 Aug 2026 13:12:17 GMT</pubDate><category>Blog</category><category>Google Analytics</category></item><item><title>What Is Negative SEO? How to Recover and Protect Your Site</title><link>https://www.softajans.com/en/blog/what-is-negative-seo/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-negative-seo/</guid><description>What is negative SEO (anti SEO)? Types of attacks, warning signs, how to detect it, how to recover from it and how to protect your website.</description><pubDate>Tue, 18 Aug 2026 13:12:17 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is the Google Ads Keyword Tool and How Do You Use It?</title><link>https://www.softajans.com/en/blog/google-ads-keyword-planner-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/google-ads-keyword-planner-guide/</guid><description>Learn what the Google Ads Keyword Planner (formerly the AdWords Keyword Tool) is, how to use it, how to read its data and how to use it for ads and SEO.</description><pubDate>Tue, 18 Aug 2026 13:12:16 GMT</pubDate><category>Blog</category><category>AdWords</category></item><item><title>What Is a Canonical URL? How Is the Canonical Tag Used?</title><link>https://www.softajans.com/en/blog/what-is-a-canonical-url/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-canonical-url/</guid><description>What is a canonical URL and how is the canonical tag used? When to use it, how it differs from 301 and noindex, common mistakes and how to check it.</description><pubDate>Tue, 18 Aug 2026 13:12:15 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>Google Ads Keyword Match Types: Broad, Phrase and Exact</title><link>https://www.softajans.com/en/blog/google-ads-keyword-match-types-broad-phrase-exact/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/google-ads-keyword-match-types-broad-phrase-exact/</guid><description>Google Ads keyword match types explained: broad, phrase and exact match, close variants, negative keywords, when to use each type and common mistakes.</description><pubDate>Tue, 18 Aug 2026 13:12:14 GMT</pubDate><category>Blog</category><category>AdWords</category><category>Digital Marketing</category></item><item><title>The Most Used WordPress Plugins</title><link>https://www.softajans.com/en/blog/the-most-used-wordpress-plugins/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/the-most-used-wordpress-plugins/</guid><description>The most used WordPress plugins by category: SEO, page building, e-commerce, forms, caching, security, spam, backup, analytics, images, redirects, email…</description><pubDate>Tue, 18 Aug 2026 13:12:14 GMT</pubDate><category>Blog</category><category>Technology</category><category>Web Design</category></item><item><title>Social Media Management Tips and Strategies</title><link>https://www.softajans.com/en/blog/social-media-management-tips-and-strategies/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/social-media-management-tips-and-strategies/</guid><description>Practical social media management tips: goals and audience, strategy, pillars and calendar, visual identity and brand voice, value content, short video…</description><pubDate>Tue, 18 Aug 2026 13:12:13 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>Enterprise SEO Consulting: Scope, Process and Pricing</title><link>https://www.softajans.com/en/blog/enterprise-seo-consulting-scope-process-and-pricing/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/enterprise-seo-consulting-scope-process-and-pricing/</guid><description>What is enterprise SEO consulting? Its scope and process, how it differs from standard SEO, whether it can triple revenue, pricing factors, agency selection…</description><pubDate>Tue, 18 Aug 2026 13:12:12 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>How to Sell on Instagram: A Sales Guide</title><link>https://www.softajans.com/en/blog/how-to-sell-on-instagram-sales-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-sell-on-instagram-sales-guide/</guid><description>How to sell products and services on Instagram: sales models, legal setup, profile, shop features, content, DMs, payments, shipping, trust, ads…</description><pubDate>Tue, 18 Aug 2026 13:12:11 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>E-Commerce</category></item><item><title>Ways to Increase Instagram Followers Organically</title><link>https://www.softajans.com/en/blog/ways-to-increase-instagram-followers-organic-growth/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/ways-to-increase-instagram-followers-organic-growth/</guid><description>How to grow Instagram followers organically. Profile setup, Reels, carousels, SEO, hashtags, collaborations, influencers, ads, common mistakes and a checklist.</description><pubDate>Tue, 18 Aug 2026 13:12:10 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>How to Start E-Commerce: A Step-by-Step Beginner&apos;s Guide</title><link>https://www.softajans.com/en/blog/how-to-start-ecommerce-step-by-step-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-start-ecommerce-step-by-step-guide/</guid><description>How do you start e-commerce? Business models, capital, platform choice, payment, shipping, legal requirements and ways to bring customers to your store.</description><pubDate>Tue, 18 Aug 2026 13:12:09 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>9 Ways to Sell in China: An E-Commerce Guide</title><link>https://www.softajans.com/en/blog/9-ways-to-sell-in-china-ecommerce-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/9-ways-to-sell-in-china-ecommerce-guide/</guid><description>How do you sell in China? Nine methods for e-commerce companies, including Tmall Global, JD Worldwide, Douyin, Xiaohongshu, WeChat Mini Programs…</description><pubDate>Tue, 18 Aug 2026 13:12:08 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>Websites to Sell Products Online: A List and Comparison</title><link>https://www.softajans.com/en/blog/websites-to-sell-products-online-list-and-comparison/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/websites-to-sell-products-online-list-and-comparison/</guid><description>Sites and platforms for selling products online in Türkiye and abroad: marketplaces, your own e-commerce site and social channels, with pros, cons and how to…</description><pubDate>Tue, 18 Aug 2026 13:11:49 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>LinkedIn Ad Formats: Types and Features</title><link>https://www.softajans.com/en/blog/linkedin-ad-formats-types-and-features/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/linkedin-ad-formats-types-and-features/</guid><description>What LinkedIn ad formats exist? Sponsored content, carousel, video, document, event, Thought Leader, message and conversation ads, with pros, cons, goals and…</description><pubDate>Tue, 18 Aug 2026 13:11:48 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>How to Get Instagram Ad Permission: Current Guide</title><link>https://www.softajans.com/en/blog/how-to-get-instagram-ad-permission-current-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-get-instagram-ad-permission-current-guide/</guid><description>How brands, creators and agencies get and give Instagram ad permission. Partnership ads, ad codes, account-level permission, revoking access, agency access…</description><pubDate>Tue, 18 Aug 2026 13:11:47 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>What Is Affiliate Marketing? Advantages and Types</title><link>https://www.softajans.com/en/blog/what-is-affiliate-marketing/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-affiliate-marketing/</guid><description>What is affiliate marketing and how does it work? Learn the parties, affiliate links, cookie duration, types and commission models, with examples.</description><pubDate>Tue, 18 Aug 2026 13:11:46 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>What Is the Instagram Shop Feature? How to Open One</title><link>https://www.softajans.com/en/blog/what-is-the-instagram-shop-feature-how-to-open-one/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-the-instagram-shop-feature-how-to-open-one/</guid><description>What is Instagram Shopping, how does it work, is it available in Türkiye, requirements, setting up a catalog, product tagging, catalog ads and alternatives…</description><pubDate>Tue, 18 Aug 2026 13:11:46 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>How to Get the Instagram Blue Tick: Verification Guide</title><link>https://www.softajans.com/en/blog/how-to-get-the-instagram-blue-tick-verification-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-get-the-instagram-blue-tick-verification-guide/</guid><description>How to get verified on Instagram. Classic verification vs. Meta Verified, requirements, follower count, application steps, why applications are rejected and…</description><pubDate>Tue, 18 Aug 2026 13:11:45 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>What Is AI Marketing? A Guide to AI in Marketing</title><link>https://www.softajans.com/en/blog/what-is-ai-marketing-a-guide-to-ai-in-marketing/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-ai-marketing-a-guide-to-ai-in-marketing/</guid><description>What is AI marketing and how does it work? Uses (segmentation, recommendations, ads, content, SEO, chatbots, email, prediction), advantages, risks…</description><pubDate>Tue, 18 Aug 2026 13:11:44 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is a Marketing Funnel? Stages and Examples</title><link>https://www.softajans.com/en/blog/what-is-a-marketing-funnel-stages-and-examples/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-marketing-funnel-stages-and-examples/</guid><description>What is a marketing funnel? TOFU, MOFU and BOFU stages, what the funnel is for, how it differs from AIDA and the sales funnel, how to build and measure one…</description><pubDate>Tue, 18 Aug 2026 13:11:43 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is Criteo? Advantages and Uses</title><link>https://www.softajans.com/en/blog/what-is-criteo-advantages-and-uses/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-criteo-advantages-and-uses/</guid><description>What is Criteo and how does it work? Dynamic retargeting, prospecting, commerce media and retail media concepts and uses for e-commerce.</description><pubDate>Tue, 18 Aug 2026 13:11:43 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is the Facebook Pixel? How to Install the Meta Pixel</title><link>https://www.softajans.com/en/blog/what-is-the-facebook-pixel-how-to-install-meta-pixel/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-the-facebook-pixel-how-to-install-meta-pixel/</guid><description>What is the Facebook (Meta) Pixel and how is it installed? Setup methods, standard events, WordPress, Google Tag Manager, Conversions API, testing and common…</description><pubDate>Tue, 18 Aug 2026 13:11:42 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Social Media</category></item><item><title>What Is a Social Media Specialist? What Do They Do?</title><link>https://www.softajans.com/en/blog/what-is-a-social-media-specialist-what-do-they-do/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-social-media-specialist-what-do-they-do/</guid><description>Who is a social media specialist and what do they do? Strategy, audience and competitor analysis, content calendars, copy, ads, community, crisis, reporting…</description><pubDate>Tue, 18 Aug 2026 13:11:41 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Social Media</category></item><item><title>How to Increase Instagram Engagement: Ways and Tips</title><link>https://www.softajans.com/en/blog/how-to-increase-instagram-engagement-ways-and-techniques/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-increase-instagram-engagement-ways-and-techniques/</guid><description>How to increase Instagram engagement. Engagement types, rate formulas, Reels, carousels, stories, CTAs, comments, collaborations, SEO and posting time, step…</description><pubDate>Tue, 18 Aug 2026 13:11:40 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>Instagram Social Media Consulting Service</title><link>https://www.softajans.com/en/blog/instagram-social-media-consulting-service/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/instagram-social-media-consulting-service/</guid><description>What does Instagram social media consulting include? Account audit, profile optimization, content strategy, Reels, ads, influencers, sales, reporting…</description><pubDate>Tue, 18 Aug 2026 13:11:38 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>How to Create a Google Maps Business Listing, Step by Step</title><link>https://www.softajans.com/en/blog/how-to-create-a-google-maps-business-listing-step-by-step/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-create-a-google-maps-business-listing-step-by-step/</guid><description>How to add your business to Google Maps (Google Business Profile): checking for an existing listing, setup steps, verification methods, optimization…</description><pubDate>Tue, 18 Aug 2026 13:11:37 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Instagram Ad Sizes and Formats: Feed, Story, Reels</title><link>https://www.softajans.com/en/blog/instagram-ad-sizes-and-formats-feed-story-reels/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/instagram-ad-sizes-and-formats-feed-story-reels/</guid><description>Instagram ad sizes and formats: image sizes, video ratios and specs for feed, Story, Reels, carousel and collection ads, safe areas and how to choose the…</description><pubDate>Tue, 18 Aug 2026 13:11:37 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>What Is Neuromarketing? How Brands Use It</title><link>https://www.softajans.com/en/blog/what-is-neuromarketing-how-brands-use-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-neuromarketing-how-brands-use-it/</guid><description>What is neuromarketing? How it differs from consumer neuroscience, how it works, what it measures, techniques such as eye tracking and EEG, uses, research…</description><pubDate>Tue, 18 Aug 2026 13:11:36 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is Viral Marketing? How Is It Done?</title><link>https://www.softajans.com/en/blog/what-is-viral-marketing-how-is-it-done/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-viral-marketing-how-is-it-done/</guid><description>What is viral marketing and how is it done? How it works, features, differences from word of mouth and viral ads, advantages and risks, why content gets…</description><pubDate>Tue, 18 Aug 2026 13:11:35 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>How Much Do Instagram Ads Cost? 2026 Guide</title><link>https://www.softajans.com/en/blog/how-much-do-instagram-ads-cost-2026-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-much-do-instagram-ads-cost-2026-guide/</guid><description>What determines Instagram ad costs in 2026? Daily and monthly budget examples in TL, pricing models (CPM, CPC), cost formulas, ROAS and ways to lower costs.</description><pubDate>Tue, 18 Aug 2026 13:11:34 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Social Media</category></item><item><title>How to Get a Google Ads Certification: 2026 Guide</title><link>https://www.softajans.com/en/blog/how-to-get-a-google-ads-certification-2026-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-get-a-google-ads-certification-2026-guide/</guid><description>How to get a Google Ads (formerly AdWords) certification through Skillshop: types, cost, exam format, validity, renewal, preparation and what the certificate…</description><pubDate>Tue, 18 Aug 2026 13:11:34 GMT</pubDate><category>Blog</category><category>AdWords</category></item><item><title>What Is Deep Linking? How Is Deep Linking Done?</title><link>https://www.softajans.com/en/blog/what-is-deep-linking-and-how-is-it-done/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-deep-linking-and-how-is-it-done/</guid><description>What is deep linking and how does it work? How it differs from a standard link and its types: traditional deep links, custom URL schemes, App Links…</description><pubDate>Tue, 18 Aug 2026 13:11:33 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>How to Use Google Analytics: A GA4 Step-by-Step Guide</title><link>https://www.softajans.com/en/blog/how-to-use-google-analytics-ga4-step-by-step-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-use-google-analytics-ga4-step-by-step-guide/</guid><description>A practical GA4 guide: setting up the account, installing the tag, reading reports, understanding sources and metrics, tracking forms, calls and e-commerce…</description><pubDate>Tue, 18 Aug 2026 13:11:32 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>SEO</category></item><item><title>How to Read Instagram Insights for Business Accounts</title><link>https://www.softajans.com/en/blog/how-to-read-instagram-insights-for-business-accounts/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-read-instagram-insights-for-business-accounts/</guid><description>How to interpret Instagram insights for a business account: reach vs. views, engagement rate, saves and shares, followers, Reels, Stories, link clicks…</description><pubDate>Tue, 18 Aug 2026 13:11:31 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>What Is Social Media Marketing? How Is It Done?</title><link>https://www.softajans.com/en/blog/what-is-social-media-marketing-and-how-is-it-done/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-social-media-marketing-and-how-is-it-done/</guid><description>What is social media marketing and how is it done? Goals, platforms, strategy, content calendar, organic vs. paid, formats, copywriting, CTA, influencers…</description><pubDate>Tue, 18 Aug 2026 13:11:31 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Social Media</category></item><item><title>Instagram Content Creation: Techniques and Tips</title><link>https://www.softajans.com/en/blog/instagram-content-creation-techniques-and-tips/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/instagram-content-creation-techniques-and-tips/</guid><description>How to create Instagram content: goals, audience, content pillars, calendar, posts, carousels, Reels, Stories, captions, CTAs, visual identity, hashtags and…</description><pubDate>Tue, 18 Aug 2026 13:11:30 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>How to Find the Right Keyword in 5 Steps</title><link>https://www.softajans.com/en/blog/how-to-find-the-right-keyword-in-5-steps/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-find-the-right-keyword-in-5-steps/</guid><description>How do you find the right keyword? Learn in 5 steps how to set your goal, build a keyword pool, read search intent, compare the data and map keywords to pages.</description><pubDate>Tue, 18 Aug 2026 13:11:29 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Instagram Advertising Prices and a Current Ad Guide</title><link>https://www.softajans.com/en/blog/instagram-advertising-prices-and-current-ad-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/instagram-advertising-prices-and-current-ad-guide/</guid><description>What does it cost to advertise on Instagram? Example budgets in TL, cost models, step-by-step setup, formats, creatives, copy, pixel, remarketing, A/B tests…</description><pubDate>Tue, 18 Aug 2026 13:11:28 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Social Media</category></item><item><title>What Is an NFT and How Is It Made? A Beginner&apos;s Guide</title><link>https://www.softajans.com/en/blog/what-is-an-nft-and-how-to-make-one-beginners-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-an-nft-and-how-to-make-one-beginners-guide/</guid><description>What is an NFT? How NFTs work, types, how to create (mint) and sell one, standards, pricing, copyright, taxes, scams, wallet security and environmental…</description><pubDate>Tue, 18 Aug 2026 13:11:27 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is Talent Management? Processes and Benefits</title><link>https://www.softajans.com/en/blog/what-is-talent-management-processes-and-benefits/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-talent-management-processes-and-benefits/</guid><description>What is talent management? Its aim, why it matters, how it differs from HR management, core elements, workforce planning, competency models, acquisition…</description><pubDate>Tue, 18 Aug 2026 13:11:27 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is HTML Rel? Link Relationship Attributes</title><link>https://www.softajans.com/en/blog/what-is-html-rel-link-relationship-attributes/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-html-rel-link-relationship-attributes/</guid><description>What is the HTML rel attribute? How it is used in a and link tags, multiple values, nofollow, sponsored, ugc, noopener, canonical, alternate, preload and…</description><pubDate>Tue, 18 Aug 2026 13:11:26 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is a Marketing Strategy? How to Build One</title><link>https://www.softajans.com/en/blog/what-is-a-marketing-strategy-how-to-build-one/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-marketing-strategy-how-to-build-one/</guid><description>What is a marketing strategy and how do you create one? SWOT and PESTEL, target market, personas, positioning, value proposition, 4P and 7P, channels…</description><pubDate>Tue, 18 Aug 2026 13:11:25 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Free Digital Marketing Tools: Effective Tools to Use</title><link>https://www.softajans.com/en/blog/free-digital-marketing-tools-effective-tools-to-use/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/free-digital-marketing-tools-effective-tools-to-use/</guid><description>The best free digital marketing tools: SEO (Search Console, Trends, Keyword Planner, PageSpeed, Screaming Frog), analytics (Analytics, Clarity, Tag Manager…</description><pubDate>Tue, 18 Aug 2026 13:11:24 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is B2B Marketing? Examples and Strategies</title><link>https://www.softajans.com/en/blog/what-is-b2b-marketing/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-b2b-marketing/</guid><description>What is B2B marketing? How it differs from B2C, the long buying process, decision makers, funnel, channels, lead scoring, ABM and KPIs.</description><pubDate>Tue, 18 Aug 2026 13:11:24 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>E-Commerce</category></item><item><title>Google Hot Trends: How to Find Real-Time Search Terms</title><link>https://www.softajans.com/en/blog/google-hot-trends-how-to-find-real-time-search-terms/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/google-hot-trends-how-to-find-real-time-search-terms/</guid><description>What is Google Hot Trends and how do you follow trending searches? How to use Google Trends&apos; Trending Now for SEO, content, social media, e-commerce and ads.</description><pubDate>Tue, 18 Aug 2026 13:11:23 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>How to Use Google Trends for SEO: A Practical Guide</title><link>https://www.softajans.com/en/blog/how-to-use-google-trends-for-seo-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-use-google-trends-for-seo-guide/</guid><description>How do you use Google Trends for SEO? Compare keywords, find seasonality and regional interest, discover rising queries, plan a content calendar, read the 0…</description><pubDate>Tue, 18 Aug 2026 13:11:22 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>Contingency Approach in Management: Features and Examples</title><link>https://www.softajans.com/en/blog/contingency-approach-in-management-features-and-examples/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/contingency-approach-in-management-features-and-examples/</guid><description>What is the contingency (situational) approach? The idea that no single management method fits every situation, its principles, factors, advantages and…</description><pubDate>Tue, 18 Aug 2026 13:11:21 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Semrush Guide: Analysis Plus Action Equals Results</title><link>https://www.softajans.com/en/blog/semrush-guide-analysis-plus-action-equals-results/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/semrush-guide-analysis-plus-action-equals-results/</guid><description>A Semrush guide: what Semrush is and does, how to create a project, use Domain Overview, organic research, Keyword Overview, Keyword Magic Tool, Keyword Gap…</description><pubDate>Tue, 18 Aug 2026 13:11:20 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is a Nano Influencer? Benefits and Collaboration Guide</title><link>https://www.softajans.com/en/blog/what-is-a-nano-influencer-benefits-and-collaboration-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-nano-influencer-benefits-and-collaboration-guide/</guid><description>What is a nano influencer? Benefits, costs and drawbacks of working with small, high-engagement creators, how to find and choose them, run a campaign, pay…</description><pubDate>Tue, 18 Aug 2026 13:11:19 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>What Is A/B Testing? Theory and Practice</title><link>https://www.softajans.com/en/blog/what-is-ab-testing/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-ab-testing/</guid><description>What is A/B testing? Learn its core elements (control, variation, hypothesis), what it is for, where it is used and how to run a test step by step.</description><pubDate>Tue, 18 Aug 2026 13:11:18 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>Google Merchant Center Product Upload Guide</title><link>https://www.softajans.com/en/blog/google-merchant-center-product-upload-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/google-merchant-center-product-upload-guide/</guid><description>How to upload products to Google Merchant Center: account requirements, website verification, product feed methods, required attributes, errors and fixes…</description><pubDate>Tue, 18 Aug 2026 13:11:17 GMT</pubDate><category>Blog</category><category>AdWords</category><category>Digital Marketing</category><category>SEM</category></item><item><title>What Is an Instagram Professional Account?</title><link>https://www.softajans.com/en/blog/what-is-an-instagram-professional-account-how-to-switch/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-an-instagram-professional-account-how-to-switch/</guid><description>What is an Instagram professional account and how do you switch to one? Business vs. creator accounts, features, insights, pros and cons, setup tips and…</description><pubDate>Tue, 18 Aug 2026 13:11:16 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Social Media</category></item><item><title>What Is Meta (Facebook) Business Suite and How Do You Use It?</title><link>https://www.softajans.com/en/blog/what-is-meta-business-suite-and-how-to-use-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-meta-business-suite-and-how-to-use-it/</guid><description>What is Meta Business Suite (Facebook Business Suite)? A guide to managing Facebook and Instagram from one panel: scheduling, inbox, insights, ads and team…</description><pubDate>Tue, 18 Aug 2026 13:11:15 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>What Is Brand Awareness? How to Build It</title><link>https://www.softajans.com/en/blog/what-is-brand-awareness-and-how-to-build-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-brand-awareness-and-how-to-build-it/</guid><description>What is brand awareness? Its levels, why it matters, how to create it with positioning, content, SEO, social media, ads and PR, and how to measure it with…</description><pubDate>Tue, 18 Aug 2026 13:11:14 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is Microservice Architecture? Advantages and Structure</title><link>https://www.softajans.com/en/blog/what-is-microservice-architecture-advantages-and-structure/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-microservice-architecture-advantages-and-structure/</guid><description>What is microservice architecture? Its core features, how it differs from a monolith, components, communication, data management, containers, Kubernetes…</description><pubDate>Tue, 18 Aug 2026 13:11:13 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is PEST Analysis and How to Do It</title><link>https://www.softajans.com/en/blog/what-is-pest-analysis-and-how-to-do-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-pest-analysis-and-how-to-do-it/</guid><description>What is PEST analysis? Political, economic, social and technological factors, how to run one step by step with scoring, a template, examples for e-commerce…</description><pubDate>Tue, 18 Aug 2026 13:11:13 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is Digital Transformation? A Guide to Going Digital</title><link>https://www.softajans.com/en/blog/what-is-digital-transformation/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-digital-transformation/</guid><description>What is digital transformation? How it differs from digitization and digitalization, why it matters, its core elements, technologies and how to start.</description><pubDate>Tue, 18 Aug 2026 13:11:12 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Technology</category></item><item><title>How to Start a Company in Türkiye: Step-by-Step Guide</title><link>https://www.softajans.com/en/blog/how-to-start-a-company-in-turkiye-step-by-step-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-start-a-company-in-turkiye-step-by-step-guide/</guid><description>How do you start a company in Türkiye? Sole proprietorship, limited and joint-stock company compared, minimum capital, NACE code, trade name, MERSIS…</description><pubDate>Tue, 18 Aug 2026 13:11:11 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is Cross Marketing? Examples and Strategies</title><link>https://www.softajans.com/en/blog/what-is-cross-marketing-examples-and-strategies/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-cross-marketing-examples-and-strategies/</guid><description>What is cross marketing? How brands collaborate through joint campaigns and bundles, the types, examples, how to do it and how to measure it.</description><pubDate>Tue, 18 Aug 2026 13:11:10 GMT</pubDate><category>Blog</category><category>Social Media</category><category>Technology</category></item><item><title>What Is Figma and How Do You Use It? A Beginner&apos;s Guide</title><link>https://www.softajans.com/en/blog/what-is-figma-and-how-to-use-it-beginners-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-figma-and-how-to-use-it-beginners-guide/</guid><description>What is Figma and how is it used? What it does, its pros and cons, what you can make with it, the interface, components, auto layout, prototyping and design…</description><pubDate>Tue, 18 Aug 2026 13:11:10 GMT</pubDate><category>Blog</category><category>Technology</category><category>Web Design</category></item><item><title>What Is Interaction Design (IxD)? A Practical Guide</title><link>https://www.softajans.com/en/blog/what-is-interaction-design-ixd-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-interaction-design-ixd-guide/</guid><description>What is interaction design? Its purpose, five dimensions, principles, micro-interactions, states, flows, forms, mobile and accessibility, and how it differs…</description><pubDate>Tue, 18 Aug 2026 13:11:09 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is Google Search Console and How Do You Use It?</title><link>https://www.softajans.com/en/blog/what-is-google-search-console-and-how-to-use-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-google-search-console-and-how-to-use-it/</guid><description>What is Google Search Console and how is it used? Setup, property types, verification methods, the Performance report, URL Inspection, indexing, sitemaps…</description><pubDate>Tue, 18 Aug 2026 13:10:15 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>How to Advertise on YouTube: A Step-by-Step Guide</title><link>https://www.softajans.com/en/blog/how-to-advertise-on-youtube-step-by-step-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-advertise-on-youtube-step-by-step-guide/</guid><description>How do you run YouTube ads? What you need, linking your channel to Google Ads, campaign types, ad formats (skippable, non-skippable, bumper, in-feed, Shorts…</description><pubDate>Tue, 18 Aug 2026 13:10:14 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>SEM</category></item><item><title>What Is CPC? How Is Cost Per Click Calculated?</title><link>https://www.softajans.com/en/blog/what-is-cpc-cost-per-click/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-cpc-cost-per-click/</guid><description>What is CPC (cost per click) and how is it calculated? Average, maximum and actual CPC, break-even CPC, what affects it and how to lower it.</description><pubDate>Tue, 18 Aug 2026 13:10:13 GMT</pubDate><category>Blog</category><category>AdWords</category><category>Digital Marketing</category></item><item><title>What Is Content Marketing? Strategy and Examples</title><link>https://www.softajans.com/en/blog/what-is-content-marketing-strategy-and-examples/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-content-marketing-strategy-and-examples/</guid><description>What is content marketing? Its goals, how it differs from advertising, traditional and social media marketing, content types, a step-by-step strategy…</description><pubDate>Tue, 18 Aug 2026 13:10:12 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Social Media</category></item><item><title>What Is Google Tag Manager? A GTM Guide</title><link>https://www.softajans.com/en/blog/what-is-google-tag-manager-gtm-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-google-tag-manager-gtm-guide/</guid><description>What is Google Tag Manager (GTM) and what is it used for? Tags, triggers, variables, the data layer, installation, GA4 setup, event tracking, e-commerce…</description><pubDate>Tue, 18 Aug 2026 13:10:12 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>SEO</category></item><item><title>What Is Largest Contentful Paint (LCP)? How to Optimize</title><link>https://www.softajans.com/en/blog/what-is-largest-contentful-paint-lcp-how-to-optimize/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-largest-contentful-paint-lcp-how-to-optimize/</guid><description>What LCP measures, what the LCP element is, target values, how to measure it, its four parts and how to optimize it, with WordPress and e-commerce tips. A…</description><pubDate>Tue, 18 Aug 2026 13:10:11 GMT</pubDate><category>Blog</category><category>SEO</category><category>Technology</category></item><item><title>What Is Instagram Creator Studio? How to Use It</title><link>https://www.softajans.com/en/blog/what-is-instagram-creator-studio-and-how-to-use-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-instagram-creator-studio-and-how-to-use-it/</guid><description>What happened to Instagram Creator Studio? How to plan, publish and analyze Instagram content with Meta Business Suite, step by step, with metrics and a…</description><pubDate>Tue, 18 Aug 2026 13:10:10 GMT</pubDate><category>Blog</category><category>Social Media</category><category>Technology</category></item><item><title>What Is a Masthead? YouTube Masthead Ad Guide</title><link>https://www.softajans.com/en/blog/what-is-a-masthead-youtube-masthead-ad-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-masthead-youtube-masthead-ad-guide/</guid><description>What is a masthead? How the YouTube Masthead ad works, where it appears, when to use it, CPM vs. CPH buying, pricing, creative, video length and campaign…</description><pubDate>Tue, 18 Aug 2026 13:10:09 GMT</pubDate><category>Blog</category><category>Social Media</category><category>Technology</category></item><item><title>What Are Bounce Rate and Pogo Sticking? The Differences</title><link>https://www.softajans.com/en/blog/what-are-bounce-rate-and-pogo-sticking/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-are-bounce-rate-and-pogo-sticking/</guid><description>What are bounce rate and pogo sticking? How to measure them in GA4, what a high rate means, how they differ and how to reduce them.</description><pubDate>Tue, 18 Aug 2026 13:10:08 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is an RSS Feed? What It Does and How to Use It</title><link>https://www.softajans.com/en/blog/what-is-an-rss-feed-what-is-it-for-and-how-to-use-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-an-rss-feed-what-is-it-for-and-how-to-use-it/</guid><description>What is an RSS feed and what is it for? Following news, blog and podcast sources in one place, RSS readers, how to find and subscribe to feeds, WordPress…</description><pubDate>Tue, 18 Aug 2026 13:10:08 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>How to Run TikTok Ads: A TikTok Ads Manager Guide</title><link>https://www.softajans.com/en/blog/how-to-run-tiktok-ads-ads-manager-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-run-tiktok-ads-ads-manager-guide/</guid><description>How do you advertise on TikTok? Ads Manager and Business Center, account setup, campaign structure, objectives, targeting, ad formats (In-Feed, Spark Ads)…</description><pubDate>Tue, 18 Aug 2026 13:10:07 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>What Is a Target Audience? How to Define It, with Examples</title><link>https://www.softajans.com/en/blog/what-is-a-target-audience-how-to-define-it-with-examples/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-target-audience-how-to-define-it-with-examples/</guid><description>What is a target audience and how do you define it? Types such as demographic and geographic, differences from market segments and personas, B2C and B2B…</description><pubDate>Tue, 18 Aug 2026 13:10:05 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>How to Create a Facebook Business Manager Account</title><link>https://www.softajans.com/en/blog/how-to-create-a-facebook-business-manager-account/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-create-a-facebook-business-manager-account/</guid><description>How to open a Facebook (Meta) Business Manager account: what it is, requirements, adding Pages, Instagram, ad accounts, people, agencies, Pixel and security…</description><pubDate>Tue, 18 Aug 2026 13:10:04 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Social Media</category></item><item><title>How to Open an n11 Store: Becoming a Seller</title><link>https://www.softajans.com/en/blog/how-to-open-an-n11-store-becoming-a-seller/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-open-an-n11-store-becoming-a-seller/</guid><description>A guide to opening a store on n11, a Turkish marketplace: seller application, required documents, commission, uploading products, listings, orders and growth…</description><pubDate>Tue, 18 Aug 2026 13:10:04 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>How to Open a Trendyol Store: A Seller&apos;s Guide</title><link>https://www.softajans.com/en/blog/how-to-open-a-trendyol-store-seller-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-open-a-trendyol-store-seller-guide/</guid><description>A guide to opening a store on Trendyol, a major Turkish marketplace: eligibility, required documents, application steps, costs and commission, uploading…</description><pubDate>Tue, 18 Aug 2026 13:10:03 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>What Is YouTube SEO? How to Optimize Videos</title><link>https://www.softajans.com/en/blog/what-is-youtube-seo-how-to-optimize-videos/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-youtube-seo-how-to-optimize-videos/</guid><description>What is YouTube SEO and how is it done? How YouTube search works, ranking factors, keyword research, titles, descriptions, tags, thumbnails, chapters…</description><pubDate>Tue, 18 Aug 2026 13:10:02 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>Amazon SEO Guide: What It Is and How to Do It</title><link>https://www.softajans.com/en/blog/amazon-seo-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/amazon-seo-guide/</guid><description>What is Amazon SEO and how is it done? Keyword research, title, bullet points, backend terms, images, A+ Content, reviews, ads and performance measurement.</description><pubDate>Tue, 18 Aug 2026 13:10:01 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is a CDN and What Is It For? Content Delivery Network Guide</title><link>https://www.softajans.com/en/blog/what-is-a-cdn-content-delivery-network/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-cdn-content-delivery-network/</guid><description>What is a CDN (Content Delivery Network) and what is it for? How it works, its core components, types, benefits, risks and effect on site speed and SEO.</description><pubDate>Tue, 18 Aug 2026 13:10:00 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>Best Chrome Extensions for SEO: Updated Guide</title><link>https://www.softajans.com/en/blog/best-chrome-extensions-for-seo-updated-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/best-chrome-extensions-for-seo-updated-guide/</guid><description>The best Chrome extensions for SEO: Detailed SEO Extension, SEOquake, Ahrefs SEO Toolbar, MozBar, Keywords Everywhere, Redirect Path, Wappalyzer and more, by…</description><pubDate>Tue, 18 Aug 2026 13:09:59 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is Google Discover? How to Get Into Discover</title><link>https://www.softajans.com/en/blog/what-is-google-discover-and-how-to-get-into-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-google-discover-and-how-to-get-into-it/</guid><description>What is Google Discover and how does it work? How to appear in Discover: content, images, E-E-A-T, technical setup, measurement, traffic drops and what to…</description><pubDate>Tue, 18 Aug 2026 13:09:59 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Screaming Frog User Guide and Settings</title><link>https://www.softajans.com/en/blog/screaming-frog-user-guide-and-settings/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/screaming-frog-user-guide-and-settings/</guid><description>What is Screaming Frog and how do you install and use it? Is it free, the interface, crawl modes, pre-crawl checks, storage, spider, rendering…</description><pubDate>Tue, 18 Aug 2026 13:09:58 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>Google Play Store SEO: An ASO Guide</title><link>https://www.softajans.com/en/blog/google-play-store-seo-aso-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/google-play-store-seo-aso-guide/</guid><description>How to do Google Play Store SEO (ASO): app title, short and long description, keywords, category, icon, screenshots, video, localization, A/B tests, ratings…</description><pubDate>Tue, 18 Aug 2026 13:09:57 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is ETBİS? How to Register in Türkiye&apos;s E-Commerce System</title><link>https://www.softajans.com/en/blog/what-is-etbis-how-to-register-turkiye-e-commerce-information-system/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-etbis-how-to-register-turkiye-e-commerce-information-system/</guid><description>What is ETBİS (Türkiye&apos;s Electronic Commerce Information System)? Who must register, marketplace and foreign sales, how to register step by step, updates and…</description><pubDate>Tue, 18 Aug 2026 13:09:57 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>Google Ads E-Commerce Conversion and Value Setup</title><link>https://www.softajans.com/en/blog/google-ads-ecommerce-conversion-and-value-setup/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/google-ads-ecommerce-conversion-and-value-setup/</guid><description>How to set up Google Ads e-commerce purchase conversions and conversion value: Tag Manager, data layer, transaction ID, currency, GA4 import and enhanced…</description><pubDate>Tue, 18 Aug 2026 13:09:56 GMT</pubDate><category>Blog</category><category>AdWords</category><category>E-Commerce</category><category>Google Analytics</category></item><item><title>What Is Evergreen Content and How Do You Create It?</title><link>https://www.softajans.com/en/blog/what-is-evergreen-content-and-how-to-create-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-evergreen-content-and-how-to-create-it/</guid><description>What is evergreen content? Its features, difference from trending content, types, how to plan, write, optimize and update it for long-term organic traffic.</description><pubDate>Tue, 18 Aug 2026 13:09:55 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>How to Get Started with E-Commerce: Step-by-Step Guide</title><link>https://www.softajans.com/en/blog/how-to-get-started-with-ecommerce-step-by-step/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-get-started-with-ecommerce-step-by-step/</guid><description>How do you get started with e-commerce? A beginner&apos;s guide covering business model, sourcing, product choice, costs, company setup, channels, payment…</description><pubDate>Tue, 18 Aug 2026 13:09:54 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>What Is End-to-End Encryption? How Does It Work?</title><link>https://www.softajans.com/en/blog/what-is-end-to-end-encryption-how-does-it-work/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-end-to-end-encryption-how-does-it-work/</guid><description>What is end-to-end encryption (E2EE) and how does it work? Symmetric, asymmetric and hybrid encryption, how it differs from HTTPS, where it&apos;s used…</description><pubDate>Tue, 18 Aug 2026 13:09:54 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is a WhatsApp Business Account? How to Open One</title><link>https://www.softajans.com/en/blog/what-is-a-whatsapp-business-account-how-to-open-one/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-whatsapp-business-account-how-to-open-one/</guid><description>What is a WhatsApp Business account and how do you open one? Is it free, differences from WhatsApp, app vs. Platform, who should use it, setup steps…</description><pubDate>Tue, 18 Aug 2026 13:09:53 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Are Mobile App Ads? How to Run Them</title><link>https://www.softajans.com/en/blog/what-are-mobile-app-ads-and-how-to-run-them/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-are-mobile-app-ads-and-how-to-run-them/</guid><description>What are mobile app ads? How they work, where to run them (Google, Meta, Apple, TikTok), formats, preparation, campaign setup, CPI, measurement and mistakes.</description><pubDate>Tue, 18 Aug 2026 13:09:52 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is Marketing Automation? Benefits and Uses</title><link>https://www.softajans.com/en/blog/what-is-marketing-automation-and-its-benefits/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-marketing-automation-and-its-benefits/</guid><description>What is marketing automation and how does it work? How it differs from email marketing and CRM, its benefits, uses, examples such as cart abandonment flows…</description><pubDate>Tue, 18 Aug 2026 13:09:51 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is Yandex Metrica? How to Add It to Your Site</title><link>https://www.softajans.com/en/blog/what-is-yandex-metrica-how-to-add-it-to-your-site/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-yandex-metrica-how-to-add-it-to-your-site/</guid><description>What is Yandex Metrica and how do you add it to a website? Is it free, core features (session replay, click, scroll and link maps, form analysis)…</description><pubDate>Tue, 18 Aug 2026 13:09:51 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is Yandex Direct? How to Use It</title><link>https://www.softajans.com/en/blog/what-is-yandex-direct-how-to-use-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-yandex-direct-how-to-use-it/</guid><description>What is Yandex Direct and how do you use it? Where ads appear, campaign types, differences from Google Ads, who it suits, preparation, setting up an account…</description><pubDate>Tue, 18 Aug 2026 13:09:50 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>How to Create a Corporate Email Account with Yandex 360</title><link>https://www.softajans.com/en/blog/how-to-create-a-corporate-email-account-with-yandex-360/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-create-a-corporate-email-account-with-yandex-360/</guid><description>How do you set up corporate email with Yandex Connect / Yandex 360 for Business? Adding and verifying a domain, MX, SPF, DKIM and DMARC records, creating…</description><pubDate>Tue, 18 Aug 2026 13:09:49 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>Google Indexing API Setup with Python and WordPress</title><link>https://www.softajans.com/en/blog/google-indexing-api-setup-with-python-and-wordpress/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/google-indexing-api-setup-with-python-and-wordpress/</guid><description>What is the Google Indexing API and when can it be used? Eligible page types, setup with a service account, quotas, a Python script, WordPress notes and…</description><pubDate>Tue, 18 Aug 2026 13:09:48 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is Google PageSpeed Insights? How to Use It</title><link>https://www.softajans.com/en/blog/what-is-google-pagespeed-insights-and-how-to-use-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-google-pagespeed-insights-and-how-to-use-it/</guid><description>What is Google PageSpeed Insights and how do you use it? Field vs. lab data, scores, Core Web Vitals, how to read recommendations and a four-week speed…</description><pubDate>Tue, 18 Aug 2026 13:09:47 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>The Best Web Design Software: 2026 Guide</title><link>https://www.softajans.com/en/blog/best-web-design-software-2026-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/best-web-design-software-2026-guide/</guid><description>The best web design software in 2026: Figma, Photoshop, Webflow, Framer, WordPress with Elementor and others compared, with how to choose for your needs.</description><pubDate>Tue, 18 Aug 2026 13:09:46 GMT</pubDate><category>Blog</category><category>Technology</category><category>Web Design</category></item><item><title>What Is Flutter? What Is It For and How Do You Install It?</title><link>https://www.softajans.com/en/blog/what-is-flutter-what-is-it-for-and-how-to-install/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-flutter-what-is-it-for-and-how-to-install/</guid><description>What is Flutter and what is it used for? The framework, SDK and Dart language, how it works, widgets, hot reload, supported platforms, pros and cons, and…</description><pubDate>Tue, 18 Aug 2026 13:09:45 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is an Intranet? Uses and Advantages</title><link>https://www.softajans.com/en/blog/what-is-an-intranet-what-is-it-for-advantages/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-an-intranet-what-is-it-for-advantages/</guid><description>What is an intranet and what is it for? How it differs from the internet, an extranet and a corporate website, its features, advantages, types, security and…</description><pubDate>Tue, 18 Aug 2026 13:09:44 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is a Virtual Store? How to Open One: 2026 Guide</title><link>https://www.softajans.com/en/blog/what-is-a-virtual-store-how-to-open-one-2026-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-virtual-store-how-to-open-one-2026-guide/</guid><description>What is a virtual (online) store? Types, advantages and disadvantages, requirements, business models, platform choice, setup steps, legal duties in Türkiye…</description><pubDate>Tue, 18 Aug 2026 13:09:43 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>What Is an Influencer? How to Become One</title><link>https://www.softajans.com/en/blog/what-is-an-influencer-and-how-to-become-one/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-an-influencer-and-how-to-become-one/</guid><description>What is an influencer and how do you become one? Types, platforms, follower counts, earning models, rates, media kits, contracts, transparency, mistakes and…</description><pubDate>Tue, 18 Aug 2026 13:09:43 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>What Is an Employment Contract? How to Prepare One</title><link>https://www.softajans.com/en/blog/what-is-an-employment-contract-how-to-prepare-one/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-an-employment-contract-how-to-prepare-one/</guid><description>What is an employment contract and how is it prepared? Elements, fixed-term and open-ended types, whether it must be written, key clauses and common…</description><pubDate>Tue, 18 Aug 2026 13:09:42 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is E-Export? How to Sell Abroad Online</title><link>https://www.softajans.com/en/blog/what-is-e-export-how-to-sell-abroad-online/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-e-export-how-to-sell-abroad-online/</guid><description>What is e-export and how is it done? Differences from traditional export and e-commerce, advantages and risks, steps, payment, shipping, customs, SEO and ads.</description><pubDate>Tue, 18 Aug 2026 13:09:41 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>What Is Social Media Management? How Is It Done?</title><link>https://www.softajans.com/en/blog/what-is-social-media-management-how-is-it-done/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-social-media-management-how-is-it-done/</guid><description>What is social media management and how is it done? Analysis, goals, audience, strategy, brand voice, content calendar, production, community, ads…</description><pubDate>Tue, 18 Aug 2026 13:09:39 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Social Media</category></item><item><title>What Is Technical SEO? How to Do It</title><link>https://www.softajans.com/en/blog/what-is-technical-seo-how-to-do-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-technical-seo-how-to-do-it/</guid><description>What is technical SEO and how is it done? Crawlability, indexing, robots.txt, sitemap, URLs, HTTPS, canonicals, redirects, speed and Core Web Vitals, mobile…</description><pubDate>Tue, 18 Aug 2026 13:09:39 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What to Consider When Choosing an SEO Agency</title><link>https://www.softajans.com/en/blog/what-to-consider-when-choosing-an-seo-agency/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-to-consider-when-choosing-an-seo-agency/</guid><description>How to choose an SEO agency: experience, strategy over packages, audits before quotes, technical skill, backlinks, guarantees, black-hat risks, transparency…</description><pubDate>Tue, 18 Aug 2026 13:09:38 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is Pinterest SEO? How to Do It</title><link>https://www.softajans.com/en/blog/what-is-pinterest-seo-and-how-to-do-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-pinterest-seo-and-how-to-do-it/</guid><description>What is Pinterest SEO and how do you do it? Keyword research, profile and board optimization, pin titles and descriptions, images, content strategy…</description><pubDate>Tue, 18 Aug 2026 13:09:37 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>Digital Performance Agency: What It Does and How to Choose</title><link>https://www.softajans.com/en/blog/digital-performance-agency-what-it-does-and-how-to-choose/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-performance-agency-what-it-does-and-how-to-choose/</guid><description>What is a digital performance agency and what does it do? Services, differences from traditional and full-service agencies, KPIs, pricing and a 90-day plan.</description><pubDate>Tue, 18 Aug 2026 13:09:36 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Social Media</category></item><item><title>Improve Ad Performance with an SEM Advertising Agency</title><link>https://www.softajans.com/en/blog/improve-ad-performance-with-an-sem-advertising-agency/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/improve-ad-performance-with-an-sem-advertising-agency/</guid><description>What does an SEM agency do? What SEM is, the services an agency offers, channels used, SEM vs. SEO, conversion tracking, metrics, budget management, how to…</description><pubDate>Tue, 18 Aug 2026 13:09:35 GMT</pubDate><category>Blog</category><category>AdWords</category><category>Digital Marketing</category><category>SEM</category><category>SEO</category><category>Social Media</category></item><item><title>What Is a Spam Link? How to Clean Harmful Links</title><link>https://www.softajans.com/en/blog/what-is-a-spam-link-how-to-clean-harmful-links/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-spam-link-how-to-clean-harmful-links/</guid><description>What are spam links and spam backlinks? Why they are created, the types (comment, forum, directory, link farm, PBN, hacked), SEO effects, how to detect them…</description><pubDate>Tue, 18 Aug 2026 13:09:34 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is Campaign Budget Optimization (CBO)?</title><link>https://www.softajans.com/en/blog/what-is-campaign-budget-optimization-cbo/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-campaign-budget-optimization-cbo/</guid><description>What is Campaign Budget Optimization (CBO) in Meta ads? How Advantage+ campaign budget distributes spend across ad sets, CBO vs. ABO, pros, cons, when to use…</description><pubDate>Tue, 18 Aug 2026 13:09:34 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>SEM</category></item><item><title>Etsy SEO: Search Optimization for Handmade Products</title><link>https://www.softajans.com/en/blog/etsy-seo-search-optimization-for-handmade-products/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/etsy-seo-search-optimization-for-handmade-products/</guid><description>An Etsy SEO guide: how Etsy search works, keyword research, titles, tags, categories, attributes, descriptions, photos, reviews, shipping and common mistakes.</description><pubDate>Tue, 18 Aug 2026 13:09:33 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>Flash Player Alternatives: What Can Be Used Instead?</title><link>https://www.softajans.com/en/blog/flash-player-alternatives-what-to-use-instead/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/flash-player-alternatives-what-to-use-instead/</guid><description>What can replace Adobe Flash Player? HTML5, CSS3, JavaScript, SVG, Canvas, WebGL, WebAssembly and more, plus how to convert Flash sites, games and SWF files.</description><pubDate>Tue, 18 Aug 2026 13:09:32 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>How to Type the At Sign (@) on a Keyboard and Phone</title><link>https://www.softajans.com/en/blog/how-to-type-the-at-sign-on-keyboard-and-phone/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-type-the-at-sign-on-keyboard-and-phone/</guid><description>How to type the @ at sign on Windows, Mac, Linux, Android and iPhone, on Turkish Q, Turkish F and English keyboards, plus fixes when it does not work.</description><pubDate>Tue, 18 Aug 2026 13:09:31 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is Google Family Link and How Do You Use It?</title><link>https://www.softajans.com/en/blog/what-is-google-family-link-and-how-to-use-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-google-family-link-and-how-to-use-it/</guid><description>What is Google Family Link and how is it used? Manage a child&apos;s device and apps, set screen time, bedtime and school time, restrict content, see location…</description><pubDate>Tue, 18 Aug 2026 13:09:30 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is Procreate? What It Does and How to Use It</title><link>https://www.softajans.com/en/blog/what-is-procreate-what-is-it-for-and-how-to-use-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-procreate-what-is-it-for-and-how-to-use-it/</guid><description>What is Procreate? The iPad digital drawing app, its features (brushes, layers, QuickShape), devices, price, Apple Pencil, canvas, file formats, logos…</description><pubDate>Tue, 18 Aug 2026 13:09:29 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is a Flood on Social Media and How Do You Create One?</title><link>https://www.softajans.com/en/blog/what-is-a-flood-on-social-media-and-how-to-create-one/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-flood-on-social-media-and-how-to-create-one/</guid><description>What does &quot;flood&quot; mean on social media? A chain of connected posts on one topic: how it differs from a thread and spam, how to write one with examples.</description><pubDate>Tue, 18 Aug 2026 13:09:28 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is the Shift Key? What It Does and How to Use It</title><link>https://www.softajans.com/en/blog/what-is-the-shift-key-what-it-does-and-how-to-use-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-the-shift-key-what-it-does-and-how-to-use-it/</guid><description>What does the Shift key do? Capital letters, special characters, selecting text and files, Shift+Delete, Shift+Tab, Shift+Enter, the most-used Windows and…</description><pubDate>Tue, 18 Aug 2026 13:09:28 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is a TXT File? How to Open and Use It</title><link>https://www.softajans.com/en/blog/what-is-a-txt-file-how-to-open-and-use-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-txt-file-how-to-open-and-use-it/</guid><description>What is a TXT file and how do you open, create, edit and convert one? Plain text basics, uses (robots.txt, logs, notes), opening on Windows, Mac, Android and…</description><pubDate>Tue, 18 Aug 2026 13:09:27 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is Amazon Online Arbitrage and How Is It Done?</title><link>https://www.softajans.com/en/blog/what-is-amazon-online-arbitrage/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-amazon-online-arbitrage/</guid><description>What is Amazon online arbitrage and how does it work? How it differs from retail arbitrage, dropshipping and wholesale, its legal status and whether you need a company.</description><pubDate>Tue, 18 Aug 2026 13:09:26 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>What Is a Hyperlink? Types, Importance and Use</title><link>https://www.softajans.com/en/blog/what-is-a-hyperlink-types-and-uses/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-hyperlink-types-and-uses/</guid><description>What is a hyperlink? Types such as internal, external, anchor, mail and phone links, HTML code, href, target and rel attributes, anchor text and SEO benefits.</description><pubDate>Tue, 18 Aug 2026 13:09:25 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is Social Marketing? A Strategy for Societal Change</title><link>https://www.softajans.com/en/blog/what-is-social-marketing-a-strategy-for-societal-change/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-social-marketing-a-strategy-for-societal-change/</guid><description>What is social marketing (marketing for social good)? Aims, how it differs from commercial marketing, social media marketing and CSR, principles…</description><pubDate>Tue, 18 Aug 2026 13:09:24 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Social Media</category></item><item><title>What Is Mobile Payment? A Convenience and Security Guide</title><link>https://www.softajans.com/en/blog/what-is-mobile-payment-convenience-and-security-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-mobile-payment-convenience-and-security-guide/</guid><description>What is mobile payment? NFC, QR code, digital wallets, carrier billing, in-app payments and payment links; how it works, how secure it is, advantages, risks…</description><pubDate>Tue, 18 Aug 2026 13:09:23 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is Print on Demand? The Personalized Product Trend</title><link>https://www.softajans.com/en/blog/what-is-print-on-demand-the-personalized-product-trend/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-print-on-demand-the-personalized-product-trend/</guid><description>What is print on demand and how does it work? How it differs from dropshipping and traditional production, why it is trending, products to sell, how to…</description><pubDate>Tue, 18 Aug 2026 13:09:22 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>Effective Ways to Increase E-Commerce Sales</title><link>https://www.softajans.com/en/blog/effective-ways-to-increase-ecommerce-sales/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/effective-ways-to-increase-ecommerce-sales/</guid><description>Practical ways to increase e-commerce sales: conversion rate, product pages, pricing, trust, mobile, speed, checkout, cart recovery, SEO, ads, email and…</description><pubDate>Tue, 18 Aug 2026 13:09:21 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>What Is a Full-Service Agency? What Does It Do?</title><link>https://www.softajans.com/en/blog/what-is-a-full-service-agency-what-does-it-do/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-full-service-agency-what-does-it-do/</guid><description>What is a full-service agency and what does it do? Services, differences from digital, performance and specialist agencies, advantages and drawbacks, who…</description><pubDate>Tue, 18 Aug 2026 13:09:20 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>SEM</category><category>SEO</category><category>Social Media</category></item><item><title>What Is a Merchandiser? Role, Skills and Salary</title><link>https://www.softajans.com/en/blog/what-is-a-merchandiser-what-do-they-do-and-earn/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-merchandiser-what-do-they-do-and-earn/</guid><description>What is a merchandiser and what do they do? Shelf and store duties, types, working conditions, skills, salary expectations in Türkiye, career steps and…</description><pubDate>Tue, 18 Aug 2026 13:09:19 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is Google&apos;s &quot;People Also Search For&quot;?</title><link>https://www.softajans.com/en/blog/what-are-googles-people-also-search-for-suggestions/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-are-googles-people-also-search-for-suggestions/</guid><description>What are Google&apos;s &quot;People also search for&quot; suggestions? How they work, how they differ from related searches and autocomplete, and how to use them for…</description><pubDate>Tue, 18 Aug 2026 13:09:18 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>YouTube Marketing Techniques and Growth Strategies</title><link>https://www.softajans.com/en/blog/youtube-marketing-techniques-and-growth-strategies/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/youtube-marketing-techniques-and-growth-strategies/</guid><description>What is YouTube marketing and how do you build a strategy? Advantages and drawbacks, channel goals, content types, optimizing your channel, YouTube SEO…</description><pubDate>Tue, 18 Aug 2026 13:09:18 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Social Media</category></item><item><title>What Is Niche Marketing? The Key to Specialized Success</title><link>https://www.softajans.com/en/blog/what-is-niche-marketing-key-to-specialized-success/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-niche-marketing-key-to-specialized-success/</guid><description>What is niche marketing? How it differs from mass and targeted marketing, advantages and risks, how to find a niche, build a strategy, examples, pricing and…</description><pubDate>Tue, 18 Aug 2026 13:09:17 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Digital Marketing Specialist: Role, Skills and Career Guide</title><link>https://www.softajans.com/en/blog/digital-marketing-specialist-role-skills-career-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-marketing-specialist-role-skills-career-guide/</guid><description>Who is a digital marketing specialist and what do they do? Core responsibilities, tools, skills, differences from related roles, and how to become one.</description><pubDate>Tue, 18 Aug 2026 13:09:16 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>SEM</category><category>SEO</category><category>Social Media</category></item><item><title>What Is Anchor Text and How Is It Used? An SEO Guide</title><link>https://www.softajans.com/en/blog/what-is-anchor-text/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-anchor-text/</guid><description>What is anchor text and how should it be used? Learn exact-match, partial-match and branded anchor text types and best practice for internal links and backlinks.</description><pubDate>Tue, 18 Aug 2026 13:09:16 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Are Meta Keywords? Their Place in SEO Today</title><link>https://www.softajans.com/en/blog/what-are-meta-keywords-and-their-place-in-seo/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-are-meta-keywords-and-their-place-in-seo/</guid><description>What is the meta keywords tag? Why Google ignores it, whether to use or remove it, how it differs from meta description and title, how to check it and what…</description><pubDate>Tue, 18 Aug 2026 13:09:15 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is a Pop-Up? Types, Uses and How to Block Them</title><link>https://www.softajans.com/en/blog/what-is-a-pop-up-types-uses-and-how-to-block-them/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-pop-up-types-uses-and-how-to-block-them/</guid><description>What is a pop-up? Types, how they are used, their advantages, SEO effects and how to block pop-ups in your browser.</description><pubDate>Tue, 18 Aug 2026 13:09:13 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is Viral Advertising? How to Go Viral</title><link>https://www.softajans.com/en/blog/what-is-viral-advertising-how-to-go-viral/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-viral-advertising-how-to-go-viral/</guid><description>What is viral advertising and why do some ads go viral? What drives sharing, how to prepare a viral campaign, video and format tips, brand visibility…</description><pubDate>Tue, 18 Aug 2026 13:09:13 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Social Media</category></item><item><title>What Is Link in Bio? How to Use It on Instagram</title><link>https://www.softajans.com/en/blog/what-is-link-in-bio-how-to-use-it-on-instagram/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-link-in-bio-how-to-use-it-on-instagram/</guid><description>What does &quot;link in bio&quot; mean? How the clickable bio link works on Instagram and TikTok, single vs. multi-link pages, setup, WhatsApp links, design…</description><pubDate>Tue, 18 Aug 2026 13:09:12 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>What Is Digital Marketing? Digital Marketing Channels</title><link>https://www.softajans.com/en/blog/what-is-digital-marketing-and-its-channels/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-digital-marketing-and-its-channels/</guid><description>What is digital marketing? Its channels, advantages and disadvantages, how it differs from traditional marketing and the steps to build a digital marketing…</description><pubDate>Tue, 18 Aug 2026 13:09:11 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Social Media</category></item><item><title>What Is Digital Reputation and Why Does It Matter?</title><link>https://www.softajans.com/en/blog/what-is-digital-reputation-and-why-does-it-matter/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-digital-reputation-and-why-does-it-matter/</guid><description>What is digital reputation and why is it important? How it differs from brand image and awareness, what builds it and how to manage it.</description><pubDate>Tue, 18 Aug 2026 13:09:10 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is ChatGPT and How Is It Used? A Comprehensive Guide</title><link>https://www.softajans.com/en/blog/what-is-chatgpt-and-how-to-use-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-chatgpt-and-how-to-use-it/</guid><description>What is ChatGPT and how do you use it? What it is for, how it works, how it differs from a search engine, how to write prompts and the steps to open an account.</description><pubDate>Tue, 18 Aug 2026 13:09:09 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>Social Media Management Guide for the Healthcare Sector</title><link>https://www.softajans.com/en/blog/social-media-management-guide-for-the-healthcare-sector/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/social-media-management-guide-for-the-healthcare-sector/</guid><description>How hospitals, clinics, practices and health professionals can manage social media: regulation, advertising limits, patient privacy, content types, approval…</description><pubDate>Tue, 18 Aug 2026 13:09:08 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Social Media</category></item><item><title>How to Rank on the First Page of Google</title><link>https://www.softajans.com/en/blog/how-to-rank-on-the-first-page-of-google/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-rank-on-the-first-page-of-google/</guid><description>How to get on the first page of Google: keywords, search intent, technical SEO, on-site SEO, content, links, speed, mobile, local SEO, measurement and common…</description><pubDate>Tue, 18 Aug 2026 13:09:07 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is Inbound Marketing? How to Do It</title><link>https://www.softajans.com/en/blog/what-is-inbound-marketing-and-how-to-do-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-inbound-marketing-and-how-to-do-it/</guid><description>What is inbound marketing? How it differs from outbound and content marketing, its four stages, funnel, strategy steps, channels, KPIs, examples and common…</description><pubDate>Tue, 18 Aug 2026 13:09:07 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>SEO</category></item><item><title>What Is an Infographic? How to Make and Use One</title><link>https://www.softajans.com/en/blog/what-is-an-infographic-how-to-make-and-use-one/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-an-infographic-how-to-make-and-use-one/</guid><description>What is an infographic and what is it for? How it differs from charts and posters, the types, how to make one step by step, tools, where to use it, SEO value…</description><pubDate>Tue, 18 Aug 2026 13:09:06 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Technology</category></item><item><title>The Best SEO Tools, Free and Paid</title><link>https://www.softajans.com/en/blog/best-seo-tools-free-and-paid/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/best-seo-tools-free-and-paid/</guid><description>The best free and paid SEO tools compared: Search Console, Analytics, PageSpeed Insights, Semrush, Ahrefs, Screaming Frog, SE Ranking, Sitebulb, Surfer SEO…</description><pubDate>Tue, 18 Aug 2026 13:09:05 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>SEO</category></item><item><title>What Is a Metaphor? Examples and How to Use It</title><link>https://www.softajans.com/en/blog/what-is-a-metaphor-examples-and-how-to-use-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-metaphor-examples-and-how-to-use-it/</guid><description>What is a metaphor? Its definition, types, examples from everyday life and literature, how it differs from simile and analogy, and how to write one for ads…</description><pubDate>Tue, 18 Aug 2026 13:09:04 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is Ad Message Strategy? How to Build It</title><link>https://www.softajans.com/en/blog/what-is-ad-message-strategy-and-how-to-build-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-ad-message-strategy-and-how-to-build-it/</guid><description>What is an ad message strategy? Components, message types, tone, AIDA, PAS and FAB, headlines, CTAs, channel differences, B2B and B2C, trust, urgency and…</description><pubDate>Tue, 18 Aug 2026 13:09:03 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is Corporate Advertising? Types and Advantages</title><link>https://www.softajans.com/en/blog/what-is-corporate-advertising-types-and-advantages/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-corporate-advertising-types-and-advantages/</guid><description>What is corporate advertising? Types that strengthen brand image and reputation, how it differs from product advertising and PR, how to build a strategy and…</description><pubDate>Tue, 18 Aug 2026 13:09:02 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>How to Become an SEO Specialist: A Complete Career Guide</title><link>https://www.softajans.com/en/blog/how-to-become-an-seo-specialist-career-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-become-an-seo-specialist-career-guide/</guid><description>How do you become an SEO specialist? What an SEO specialist does, whether a degree is needed, essential skills, a roadmap, portfolio and case studies, tools…</description><pubDate>Tue, 18 Aug 2026 13:09:01 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Are Progressive Web Apps (PWA)? How They Work</title><link>https://www.softajans.com/en/blog/what-are-progressive-web-apps-pwa-and-how-do-they-work/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-are-progressive-web-apps-pwa-and-how-do-they-work/</guid><description>What are Progressive Web Apps? How PWAs work, the web app manifest, service workers and caching strategies, offline use, installation, differences from…</description><pubDate>Tue, 18 Aug 2026 13:09:00 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is Social Media Content Production? How to Do It</title><link>https://www.softajans.com/en/blog/what-is-social-media-content-production-how-to-do-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-social-media-content-production-how-to-do-it/</guid><description>How do you produce social media content? Finding ideas, audience and personas, pillars, planning, formats, copy formulas (AIDA, PAS, FAB), visuals, video…</description><pubDate>Tue, 18 Aug 2026 13:09:00 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>SEO</category></item><item><title>What Does &quot;Multidisciplinary&quot; Mean? Approach and Examples</title><link>https://www.softajans.com/en/blog/what-does-multidisciplinary-mean-approach-and-examples/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-does-multidisciplinary-mean-approach-and-examples/</guid><description>What does multidisciplinary mean? The concept, how it differs from interdisciplinary and transdisciplinary work, features, pros and cons, fields of use…</description><pubDate>Tue, 18 Aug 2026 13:08:59 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is a Grid System? A Grid Design Guide</title><link>https://www.softajans.com/en/blog/what-is-a-grid-system-grid-design-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-grid-system-grid-design-guide/</guid><description>What is a grid system in web design? Columns, gutters, margins, containers, grid types, the 12-column and 8-pixel systems, breakpoints, CSS Grid vs. Flexbox…</description><pubDate>Tue, 18 Aug 2026 13:08:58 GMT</pubDate><category>Blog</category><category>Technology</category><category>Web Design</category></item><item><title>What Is jQuery? What It Does and How to Use It</title><link>https://www.softajans.com/en/blog/what-is-jquery-what-is-it-for-usage-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-jquery-what-is-it-for-usage-guide/</guid><description>What is jQuery and what is it for? How it works, selectors, events, animations, AJAX, how to add it, jQuery vs. JavaScript and frameworks, uses, pros and cons.</description><pubDate>Tue, 18 Aug 2026 13:08:57 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is Object-Oriented Programming (OOP)?</title><link>https://www.softajans.com/en/blog/what-is-object-oriented-programming-oop/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-object-oriented-programming-oop/</guid><description>What is object-oriented programming? Learn classes, objects, inheritance, encapsulation, polymorphism and abstraction with simple examples, plus pros, cons…</description><pubDate>Tue, 18 Aug 2026 13:08:57 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is a Heatmap? How to Use It</title><link>https://www.softajans.com/en/blog/what-is-a-heatmap-and-how-to-use-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-heatmap-and-how-to-use-it/</guid><description>What is a heatmap and how do you use it? A guide to click, scroll, move and attention maps for analyzing visitor behavior and increasing conversions.</description><pubDate>Tue, 18 Aug 2026 13:08:56 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Are CTB Ads? Features and Benefits of Click-to-Expand Ads</title><link>https://www.softajans.com/en/blog/what-are-ctb-ads-click-to-expand/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-are-ctb-ads-click-to-expand/</guid><description>What are CTB (click-to-box / click-to-expand) ads? How they work, formats, differences from banners and pop-ups, benefits, risks, design and measurement.</description><pubDate>Tue, 18 Aug 2026 13:08:55 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is TikTok Explore? Strategies to Reach the For You Feed</title><link>https://www.softajans.com/en/blog/what-is-tiktok-explore-how-to-reach-the-for-you-feed/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-tiktok-explore-how-to-reach-the-for-you-feed/</guid><description>What is TikTok&apos;s For You (Keşfet) feed and how do you get your videos recommended? How the algorithm works, watch time, completion, hashtags, sounds, trends…</description><pubDate>Tue, 18 Aug 2026 13:08:55 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>What Is a GTIN? GTIN Types and Uses</title><link>https://www.softajans.com/en/blog/what-is-a-gtin-types-and-uses/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-gtin-types-and-uses/</guid><description>What is a GTIN (Global Trade Item Number)? GTIN-8, 12, 13 and 14, the difference from barcode, SKU, MPN, EAN and UPC, how to get one and why it matters for…</description><pubDate>Tue, 18 Aug 2026 13:08:54 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is OKR? A Guide to Objectives and Key Results</title><link>https://www.softajans.com/en/blog/what-is-okr-objectives-and-key-results-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-okr-objectives-and-key-results-guide/</guid><description>What is OKR? Objectives and key results explained: the formula, components, OKR vs. tasks, KPIs and SMART goals, types, how to write and score OKRs, examples…</description><pubDate>Tue, 18 Aug 2026 13:08:53 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is a Product Mix? Width, Depth and Examples</title><link>https://www.softajans.com/en/blog/what-is-a-product-mix-width-depth-and-examples/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-product-mix-width-depth-and-examples/</guid><description>What does product mix (product range) mean? Width, depth, length and consistency, product line vs. mix vs. portfolio, importance, advantages and drawbacks…</description><pubDate>Tue, 18 Aug 2026 13:08:52 GMT</pubDate><category>Blog</category><category>E-Commerce</category><category>Glossary</category></item><item><title>What Is a Potential Market? Analysis and Examples</title><link>https://www.softajans.com/en/blog/what-is-a-potential-market-analysis-and-examples/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-potential-market-analysis-and-examples/</guid><description>What does potential market mean? How it differs from target, current, total and niche markets, how to size it with top-down and bottom-up methods, TAM, SAM…</description><pubDate>Tue, 18 Aug 2026 13:08:51 GMT</pubDate><category>Blog</category><category>E-Commerce</category><category>Glossary</category></item><item><title>What Is MRR (Monthly Recurring Revenue) and How Is It Calculated?</title><link>https://www.softajans.com/en/blog/what-is-mrr-monthly-recurring-revenue/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-mrr-monthly-recurring-revenue/</guid><description>What is MRR (monthly recurring revenue) and how is it calculated? MRR types, what to include, growth and churn rates, ARR, ARPU and how to increase MRR.</description><pubDate>Tue, 18 Aug 2026 13:08:51 GMT</pubDate><category>Blog</category><category>Glossary</category></item><item><title>What Does Ad Hoc Mean? Meaning and Areas of Use</title><link>https://www.softajans.com/en/blog/what-does-ad-hoc-mean/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-does-ad-hoc-mean/</guid><description>What does ad hoc mean? Its Latin origin and meaning, and its uses such as ad hoc network, ad hoc analysis and ad hoc committee, explained with examples.</description><pubDate>Tue, 18 Aug 2026 13:08:50 GMT</pubDate><category>Blog</category><category>Glossary</category></item><item><title>Why Are My Google Ads Not Showing? Causes and Fixes</title><link>https://www.softajans.com/en/blog/why-are-my-google-ads-not-showing-and-how-to-fix-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/why-are-my-google-ads-not-showing-and-how-to-fix-it/</guid><description>Why aren&apos;t your Google Ads running? A step-by-step troubleshooting guide for ad status, billing, disapprovals, budget, bids, keywords, targeting, landing…</description><pubDate>Tue, 18 Aug 2026 13:08:49 GMT</pubDate><category>Blog</category><category>AdWords</category><category>Digital Marketing</category><category>SEM</category></item><item><title>How to Create Attention-Grabbing Instagram Stories</title><link>https://www.softajans.com/en/blog/how-to-create-attention-grabbing-instagram-stories/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-create-attention-grabbing-instagram-stories/</guid><description>A practical guide to Instagram Stories: structure, design, text size, stickers, CTAs, story series, sizes, timing and measurement.</description><pubDate>Tue, 18 Aug 2026 13:08:48 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>How to Request a Google Ads Refund</title><link>https://www.softajans.com/en/blog/how-to-request-a-google-ads-refund/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-request-a-google-ads-refund/</guid><description>How to request a refund from Google Ads: unused balance, unrecognized charges, hacked accounts, invalid clicks, timelines, what to prepare and what to do if…</description><pubDate>Tue, 18 Aug 2026 13:08:48 GMT</pubDate><category>Blog</category><category>AdWords</category><category>Digital Marketing</category></item><item><title>Petal Search Ads: A Huawei Advertising Guide</title><link>https://www.softajans.com/en/blog/petal-search-ads-huawei-advertising-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/petal-search-ads-huawei-advertising-guide/</guid><description>What are Petal Search ads and Petal Ads? How Huawei&apos;s ad platform works, who it suits, ad types, how to run a campaign, copy, landing pages, measurement…</description><pubDate>Tue, 18 Aug 2026 13:08:47 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>SEO</category></item><item><title>What Is Programmatic Advertising? A Comprehensive Guide</title><link>https://www.softajans.com/en/blog/what-is-programmatic-advertising-comprehensive-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-programmatic-advertising-comprehensive-guide/</guid><description>What is programmatic advertising? How it works, DSP, SSP, ad exchange and RTB, buying models, formats, targeting, pros and cons, pricing, campaign setup and…</description><pubDate>Tue, 18 Aug 2026 13:08:47 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is a Social Platform? Types and Features</title><link>https://www.softajans.com/en/blog/what-is-a-social-platform-types-and-features/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-social-platform-types-and-features/</guid><description>What does social platform mean? Types (social networks, photo/video, short video, professional, microblogging, forums, messaging, inspiration, audio, social…</description><pubDate>Tue, 18 Aug 2026 13:08:46 GMT</pubDate><category>Blog</category><category>Glossary</category></item><item><title>Can You Remove an Instagram Like Block Early?</title><link>https://www.softajans.com/en/blog/can-you-remove-an-instagram-like-block-without-waiting/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/can-you-remove-an-instagram-like-block-without-waiting/</guid><description>Liking many posts in a row, mass following or using automation tools can limit an account. Why Instagram blocks likes, what actually helps, and what doesn&apos;t.</description><pubDate>Tue, 18 Aug 2026 13:08:45 GMT</pubDate><category>Blog</category><category>Social Media</category><category>Glossary</category></item><item><title>How to Do an SEO Analysis: A Step-by-Step Guide</title><link>https://www.softajans.com/en/blog/how-to-do-an-seo-analysis-step-by-step-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-do-an-seo-analysis-step-by-step-guide/</guid><description>How to do an SEO analysis: types, tools, setting goals, recording baseline performance, Search Console, crawling and indexing, technical, site architecture…</description><pubDate>Tue, 18 Aug 2026 13:08:44 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>How to Fix an Instagram Engagement Drop</title><link>https://www.softajans.com/en/blog/how-to-fix-an-instagram-engagement-drop/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-fix-an-instagram-engagement-drop/</guid><description>Followers are growing but likes, comments, shares and reach are falling? How to measure Instagram engagement, find the causes of a drop and improve it step…</description><pubDate>Tue, 18 Aug 2026 13:08:44 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Social Media</category></item><item><title>What Is Text Mining? Techniques and Applications</title><link>https://www.softajans.com/en/blog/what-is-text-mining-techniques-and-applications/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-text-mining-techniques-and-applications/</guid><description>What is text mining? How it differs from data mining and NLP, how it works step by step, techniques such as classification, sentiment analysis and topic…</description><pubDate>Tue, 18 Aug 2026 13:08:43 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>SEO</category></item><item><title>How to Write an Instagram Bio: Effective Examples</title><link>https://www.softajans.com/en/blog/how-to-write-an-instagram-bio-with-effective-examples/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-write-an-instagram-bio-with-effective-examples/</guid><description>How to write an Instagram bio. Character limit, an effective bio formula and examples for businesses and personal accounts, plus tips that win followers and…</description><pubDate>Tue, 18 Aug 2026 13:08:42 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>How Do I Advertise My Website? The Best Methods</title><link>https://www.softajans.com/en/blog/how-do-i-advertise-my-website-best-methods/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-do-i-advertise-my-website-best-methods/</guid><description>How do you advertise a website? Google Ads, Instagram, Facebook, TikTok, YouTube, LinkedIn and Spotify ads, SEO, content, local SEO, remarketing, email…</description><pubDate>Tue, 18 Aug 2026 13:08:41 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>How to Run Spotify Ads: A Complete Guide</title><link>https://www.softajans.com/en/blog/how-to-run-spotify-ads-complete-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-run-spotify-ads-complete-guide/</guid><description>How do you advertise on Spotify? Spotify Ads Manager, who it suits, audio, video and podcast ad formats, setting up a campaign, targeting, writing an audio…</description><pubDate>Tue, 18 Aug 2026 13:08:41 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>Advertising in Arab Countries: A Comprehensive Guide</title><link>https://www.softajans.com/en/blog/advertising-in-arab-countries/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/advertising-in-arab-countries/</guid><description>How to advertise in Arab countries: choosing target markets, Arabic ad copy and localization, Google, Meta, TikTok and LinkedIn ads, budget and measurement.</description><pubDate>Tue, 18 Aug 2026 13:08:40 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>How to Add Your Business to Apple Maps: A Current Guide</title><link>https://www.softajans.com/en/blog/how-to-add-your-business-to-apple-maps/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-add-your-business-to-apple-maps/</guid><description>How do you add a business to Apple Maps? Account, verification, claiming a listing, hours, photos, Showcase, multiple branches and common mistakes.</description><pubDate>Tue, 18 Aug 2026 13:08:39 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is G2C? The Government-to-Citizen Service Model</title><link>https://www.softajans.com/en/blog/what-is-g2c-government-to-citizen-service-model/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-g2c-government-to-citizen-service-model/</guid><description>What is the G2C (government to citizen) model? Its parties, how it works, relation to e-government, examples of public services, benefits, risks and how to…</description><pubDate>Tue, 18 Aug 2026 13:08:37 GMT</pubDate><category>Blog</category><category>E-Commerce</category><category>Glossary</category></item><item><title>How to Delete a Wi-Fi Router&apos;s Browsing History</title><link>https://www.softajans.com/en/blog/how-to-delete-wi-fi-router-browsing-history/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-delete-wi-fi-router-browsing-history/</guid><description>Does a Wi-Fi router keep browsing history, and how do you view or delete it? Router logs, DNS, parental controls, device and browser history, Google history…</description><pubDate>Tue, 18 Aug 2026 13:08:36 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>Advertising Abroad: A Global Advertising Guide</title><link>https://www.softajans.com/en/blog/advertising-abroad-a-global-advertising-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/advertising-abroad-a-global-advertising-guide/</guid><description>How do you advertise to audiences abroad? Aims, advantages, challenges, choosing countries, market analysis, preparation (pricing, payments, logistics…</description><pubDate>Tue, 18 Aug 2026 13:08:35 GMT</pubDate><category>Blog</category><category>AdWords</category><category>Digital Marketing</category></item><item><title>What Is JPEG? The JPG Format and How It Compresses</title><link>https://www.softajans.com/en/blog/what-is-jpeg-jpg-format-and-compression/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-jpeg-jpg-format-and-compression/</guid><description>What is JPEG? How JPG compression works, quality settings, artifacts, JPEG vs. PNG, WebP and AVIF, file size reduction, web and e-commerce use, and format…</description><pubDate>Tue, 18 Aug 2026 13:08:35 GMT</pubDate><category>Blog</category><category>Glossary</category><category>Technology</category></item><item><title>What Is Instagram Threads? How to Open an Account</title><link>https://www.softajans.com/en/blog/what-is-instagram-threads-and-how-to-open-an-account/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-instagram-threads-and-how-to-open-an-account/</guid><description>What is Threads and how do you open an account? Its relation to Instagram, availability in Türkiye, setup steps, features, business use, algorithm and safety.</description><pubDate>Tue, 18 Aug 2026 13:08:33 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>What Are Taboola Ads? A Guide to Content-Based Ads</title><link>https://www.softajans.com/en/blog/what-are-taboola-ads-guide-to-content-based-advertising/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-are-taboola-ads-guide-to-content-based-advertising/</guid><description>What is Taboola and how do Taboola ads work? Native advertising, the open web, ad types, advantages and drawbacks, who they suit, how to set up a campaign…</description><pubDate>Tue, 18 Aug 2026 13:08:32 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>How to Add Your Business Location to Google Maps</title><link>https://www.softajans.com/en/blog/how-to-add-a-business-location-to-google-maps/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-add-a-business-location-to-google-maps/</guid><description>How to add your business to Google Maps with a Google Business Profile: eligibility, physical store vs. service area, verification, claiming a listing…</description><pubDate>Tue, 18 Aug 2026 13:08:31 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Social Media</category></item><item><title>Flexible Economy vs. Freelance Work: What&apos;s the Difference?</title><link>https://www.softajans.com/en/blog/flexible-economy-vs-freelance-work-differences/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/flexible-economy-vs-freelance-work-differences/</guid><description>What is the flexible (gig) economy and how does freelance work differ? Models, advantages, disadvantages, how to become a freelancer and how to hire one.</description><pubDate>Tue, 18 Aug 2026 13:08:30 GMT</pubDate><category>Blog</category><category>Glossary</category></item><item><title>The Most Used Software Architectures and Their Features</title><link>https://www.softajans.com/en/blog/most-used-software-architectures-and-their-features/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/most-used-software-architectures-and-their-features/</guid><description>What is software architecture? Monolithic, layered, client-server, MVC, SOA, microservices, event-driven, serverless and other patterns, and how to choose.</description><pubDate>Tue, 18 Aug 2026 13:08:30 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is Onsite Marketing? Advantages and Use</title><link>https://www.softajans.com/en/blog/what-is-onsite-marketing-advantages-and-use/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-onsite-marketing-advantages-and-use/</guid><description>What is onsite marketing? Pop-ups, personalization and content methods that guide visitors to convert on your website, how it works, types, advantages…</description><pubDate>Tue, 18 Aug 2026 13:08:29 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>10 Ways to Grab Attention with Instagram Stories</title><link>https://www.softajans.com/en/blog/10-ways-to-grab-attention-with-instagram-stories/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/10-ways-to-grab-attention-with-instagram-stories/</guid><description>10 practical tips and a strategy for Instagram Stories: hook in the first frame, story flow, vertical design, readable text, stickers, CTAs, timing and testing.</description><pubDate>Tue, 18 Aug 2026 13:08:28 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Social Media</category></item><item><title>How to Set Up an E-Commerce Website: Step-by-Step Guide</title><link>https://www.softajans.com/en/blog/how-to-set-up-an-ecommerce-website-step-by-step/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-set-up-an-ecommerce-website-step-by-step/</guid><description>How do you set up an e-commerce website? Business model, legal steps, platform, domain, hosting, product pages, payment, shipping, SEO, testing and costs.</description><pubDate>Tue, 18 Aug 2026 13:08:28 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>What Is Cross-Selling? Methods to Increase Sales</title><link>https://www.softajans.com/en/blog/what-is-cross-selling-methods-to-increase-sales/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-cross-selling-methods-to-increase-sales/</guid><description>What is cross-selling? How it works, how it differs from upselling and bundling, how to apply it on e-commerce sites, examples, measurement and ethics.</description><pubDate>Tue, 18 Aug 2026 13:08:27 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>How to Remove Google Reviews: 8 Effective Methods</title><link>https://www.softajans.com/en/blog/how-to-remove-google-reviews-8-effective-methods/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-remove-google-reviews-8-effective-methods/</guid><description>Can Google reviews be removed? Which reviews qualify, what Google prohibits, 8 ways to report, appeal and respond, spotting fake reviews, review attacks and…</description><pubDate>Tue, 18 Aug 2026 13:08:26 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>ERR_CONNECTION_TIMED_OUT Error: Causes and Fixes</title><link>https://www.softajans.com/en/blog/err-connection-timed-out-error-causes-and-fixes/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/err-connection-timed-out-error-causes-and-fixes/</guid><description>ERR_CONNECTION_TIMED_OUT means a website did not respond in time. Learn the causes and step-by-step fixes for visitors and for site owners, including WordPress.</description><pubDate>Tue, 18 Aug 2026 13:08:25 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is Cause Marketing? A Guide with Examples</title><link>https://www.softajans.com/en/blog/what-is-cause-marketing/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-cause-marketing/</guid><description>What is cause marketing and how does it work? How it differs from corporate social responsibility and philanthropy, campaign types, examples and measurement.</description><pubDate>Tue, 18 Aug 2026 13:08:25 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is Integrated Marketing Communications? A Strategy Guide</title><link>https://www.softajans.com/en/blog/what-is-integrated-marketing-communications/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-integrated-marketing-communications/</guid><description>What is integrated marketing communications (IMC)? Its goal, core elements and difference from traditional marketing, so your brand speaks consistently across all channels.</description><pubDate>Tue, 18 Aug 2026 13:08:24 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>How Is SEO Work Done? A Step-by-Step SEO Guide</title><link>https://www.softajans.com/en/blog/how-is-seo-work-done-step-by-step-seo-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-is-seo-work-done-step-by-step-seo-guide/</guid><description>How to do SEO: set goals, analyze, research keywords, build site architecture, technical SEO, speed, mobile, on-page, content, links, local and measurement…</description><pubDate>Tue, 18 Aug 2026 13:08:23 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>How Are SEO Prices Determined? A Pricing Guide</title><link>https://www.softajans.com/en/blog/how-seo-prices-are-determined-pricing-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-seo-prices-are-determined-pricing-guide/</guid><description>How are SEO prices determined? The factors that move cost (site size, technical state, competition, keywords, content, backlinks), pricing models, an ROI…</description><pubDate>Tue, 18 Aug 2026 13:08:22 GMT</pubDate><category>Blog</category><category>SEM</category></item><item><title>What Is Semantic SEO and How to Do It</title><link>https://www.softajans.com/en/blog/what-is-semantic-seo-and-how-to-do-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-semantic-seo-and-how-to-do-it/</guid><description>What is semantic SEO and semantic search? How it differs from classic SEO, search intent, entities, context, topical authority, topic clusters, step-by-step…</description><pubDate>Tue, 18 Aug 2026 13:08:22 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>I Want to Learn SEO: A Guide from Beginner to Expert</title><link>https://www.softajans.com/en/blog/i-want-to-learn-seo-a-beginner-to-expert-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/i-want-to-learn-seo-a-beginner-to-expert-guide/</guid><description>I want to learn SEO: is it hard, do you need to code, where do you start? Key concepts, on-page, technical and off-page SEO, tools, a 90-day learning plan…</description><pubDate>Tue, 18 Aug 2026 13:08:21 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>SEO Examples: Effective Optimization Practices</title><link>https://www.softajans.com/en/blog/seo-examples-effective-optimization-practices/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/seo-examples-effective-optimization-practices/</guid><description>SEO examples showing weak vs. improved practice: meta titles and descriptions, H1 and headings, URLs, keyword use, internal links, images, robots.txt…</description><pubDate>Tue, 18 Aug 2026 13:08:20 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Does SEO Mean? Meaning, How It Works, How to Do It</title><link>https://www.softajans.com/en/blog/what-does-seo-mean-meaning-how-it-works-and-how-to-do-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-does-seo-mean-meaning-how-it-works-and-how-to-do-it/</guid><description>What does SEO mean? The meaning of SEO, what it does, how crawling, indexing and ranking work, types of SEO, keywords, search intent, backlinks, SEM vs. SEO…</description><pubDate>Tue, 18 Aug 2026 13:08:20 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>How to Become a Freelance SEO Specialist: A Success Guide</title><link>https://www.softajans.com/en/blog/how-to-become-a-freelance-seo-specialist-success-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-become-a-freelance-seo-specialist-success-guide/</guid><description>How do you become a freelance SEO specialist? Skills, tools, portfolio, finding clients, service packages, pricing, reporting and client communication.</description><pubDate>Tue, 18 Aug 2026 13:08:19 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>How to Write an SEO-Friendly Article: Step-by-Step Guide</title><link>https://www.softajans.com/en/blog/how-to-write-an-seo-friendly-article-step-by-step-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-write-an-seo-friendly-article-step-by-step-guide/</guid><description>How do you write an SEO-friendly article? Audience and goal, search intent, keyword research, outline, title, meta tags, headings, intro, length, keyword…</description><pubDate>Tue, 18 Aug 2026 13:08:18 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is CPA Marketing? Cost Per Action Explained</title><link>https://www.softajans.com/en/blog/what-is-cpa-marketing-cost-per-action/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-cpa-marketing-cost-per-action/</guid><description>What is CPA marketing (cost per action) and how does it work? The roles of advertiser, publisher and CPA network, action types, how to calculate CPA and how…</description><pubDate>Tue, 18 Aug 2026 13:08:17 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is the AIDA Model? A Marketing and Sales Strategy</title><link>https://www.softajans.com/en/blog/what-is-the-aida-model/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-the-aida-model/</guid><description>What is the AIDA model? Learn the attention, interest, desire and action stages and how the model is used in marketing and sales strategy.</description><pubDate>Tue, 18 Aug 2026 13:08:17 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Technology</category></item><item><title>Who Is a Copywriter? How to Become a Content Writer</title><link>https://www.softajans.com/en/blog/who-is-a-copywriter-how-to-become-one/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/who-is-a-copywriter-how-to-become-one/</guid><description>Who is a copywriter and what do they do? Writing ad, website and product copy, the difference from a content writer and what you need to know to become one.</description><pubDate>Tue, 18 Aug 2026 13:08:16 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is the Promotion Mix? What Are Its Elements?</title><link>https://www.softajans.com/en/blog/what-is-the-promotion-mix-and-what-are-its-elements/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-the-promotion-mix-and-what-are-its-elements/</guid><description>What is the promotion mix? Advertising, public relations, sales promotion, personal selling and direct marketing, digital tools, objectives, how to build a…</description><pubDate>Tue, 18 Aug 2026 13:08:15 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is an H1 Tag and How Do You Create One?</title><link>https://www.softajans.com/en/blog/what-is-an-h1-tag-and-how-to-create-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-an-h1-tag-and-how-to-create-it/</guid><description>What is an H1 tag and what is it used for? Why it matters for SEO, how to write and style it, H1 on WordPress, how many H1s per page, H1 vs. title tag, and…</description><pubDate>Tue, 18 Aug 2026 13:08:14 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is Digital Ad Management and How Is It Done?</title><link>https://www.softajans.com/en/blog/digital-ad-management-what-it-is-and-how-to-do-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/digital-ad-management-what-it-is-and-how-to-do-it/</guid><description>What is digital ad management and how is it done? The ad manager&apos;s tasks, ad types, budget, targeting, measurement and the difference from traditional…</description><pubDate>Tue, 18 Aug 2026 13:08:13 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>How to Calculate YouTube Earnings</title><link>https://www.softajans.com/en/blog/how-to-calculate-youtube-earnings/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-calculate-youtube-earnings/</guid><description>How do you estimate YouTube income? How monetization works, income sources, RPM vs. CPM, the earnings formula with 10,000, 100,000 and 1 million view…</description><pubDate>Tue, 18 Aug 2026 13:08:13 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>How to Do LinkedIn SEO: A Profile Optimization Guide</title><link>https://www.softajans.com/en/blog/how-to-do-linkedin-seo-profile-optimization-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-do-linkedin-seo-profile-optimization-guide/</guid><description>How to optimize a LinkedIn profile and company page for search: keywords, name, headline, About, experience, skills, URL, visibility, posts and measurement.</description><pubDate>Tue, 18 Aug 2026 13:08:12 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>The Impact of GDN (Display Network) Campaigns on Performance</title><link>https://www.softajans.com/en/blog/impact-of-gdn-display-campaigns-on-performance/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/impact-of-gdn-display-campaigns-on-performance/</guid><description>How do Google Display Network (GDN) campaigns affect performance? Awareness, remarketing, targeting types, creative, copy, landing pages, metrics and mistakes.</description><pubDate>Tue, 18 Aug 2026 13:08:11 GMT</pubDate><category>Blog</category><category>AdWords</category><category>Digital Marketing</category></item><item><title>What Is E-Commerce Software? Features and Selection Guide</title><link>https://www.softajans.com/en/blog/what-is-ecommerce-software-features-and-selection-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-ecommerce-software-features-and-selection-guide/</guid><description>What is e-commerce software? Features, ready-made, open-source and custom options, integrations, SEO, security, costs and how to choose the right platform.</description><pubDate>Tue, 18 Aug 2026 13:08:10 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>How Much Capital Do You Need to Start E-Commerce?</title><link>https://www.softajans.com/en/blog/how-much-capital-do-you-need-to-start-ecommerce/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-much-capital-do-you-need-to-start-ecommerce/</guid><description>How much start-up capital does e-commerce need? Costs by business model, company type, example budgets, hidden costs, working capital and ways to reduce…</description><pubDate>Tue, 18 Aug 2026 13:08:09 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>What Is XML Dealership? A Guide to XML Supplier Feeds</title><link>https://www.softajans.com/en/blog/what-is-xml-dealership-guide-to-xml-supplier-feeds/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-xml-dealership-guide-to-xml-supplier-feeds/</guid><description>What is XML dealership (an XML product feed from a supplier) and how does it work? Types of suppliers, how to choose one, integration, pricing formulas…</description><pubDate>Tue, 18 Aug 2026 13:08:09 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>Best-Selling Products on Hepsiburada: 2026 List</title><link>https://www.softajans.com/en/blog/best-selling-products-on-hepsiburada-2026-list/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/best-selling-products-on-hepsiburada-2026-list/</guid><description>What sells most on Hepsiburada, a major Turkish marketplace? Popular categories, how to find best-sellers, how to choose products, low-capital ideas…</description><pubDate>Tue, 18 Aug 2026 13:08:08 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>What Is Dropshipping? How to Sell Without Stock</title><link>https://www.softajans.com/en/blog/what-is-dropshipping-how-to-sell-without-stock/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-dropshipping-how-to-sell-without-stock/</guid><description>What is dropshipping (selling without stock) and how is it done? Advantages and disadvantages, legal status, suppliers, pricing, shipping, returns and…</description><pubDate>Tue, 18 Aug 2026 13:08:07 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>What Is the B2B Business Model? Features and Examples</title><link>https://www.softajans.com/en/blog/what-is-the-b2b-business-model/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-the-b2b-business-model/</guid><description>What is the B2B business model and how does it work? The difference between B2B and B2C, sales and buying process, features, advantages, types and examples.</description><pubDate>Tue, 18 Aug 2026 13:08:06 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>What Is B2C? The B2C Business Model with Current Examples</title><link>https://www.softajans.com/en/blog/what-is-b2c/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-b2c/</guid><description>What is B2C? The definition of the business-to-consumer sales model, how it differs from B2B, its advantages, types and current B2C business model examples.</description><pubDate>Tue, 18 Aug 2026 13:08:05 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>How to Do Cross-Selling: A Guide with Examples</title><link>https://www.softajans.com/en/blog/how-to-do-cross-selling-guide-with-examples/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-do-cross-selling-guide-with-examples/</guid><description>What is cross-selling and how is it done? Examples, the difference from upselling and down-selling, where to show offers and how to measure the rate.</description><pubDate>Tue, 18 Aug 2026 13:08:04 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>What Is SMMA? How to Start a Social Media Agency</title><link>https://www.softajans.com/en/blog/what-is-smma-how-to-start-a-social-media-marketing-agency/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-smma-how-to-start-a-social-media-marketing-agency/</guid><description>What is SMMA (Social Media Marketing Agency) and how do you start one? Services, niches, packages, pricing, finding the first client, sales calls, proposals…</description><pubDate>Tue, 18 Aug 2026 13:08:03 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Social Media</category></item><item><title>What Is the KOSGEB Entrepreneurship Certificate?</title><link>https://www.softajans.com/en/blog/what-is-the-kosgeb-entrepreneurship-certificate/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-the-kosgeb-entrepreneurship-certificate/</guid><description>What is the KOSGEB Entrepreneurship Certificate in Türkiye and how do you get it? Training types, e-Devlet steps, support programs, eligibility and common…</description><pubDate>Tue, 18 Aug 2026 13:08:02 GMT</pubDate><category>Blog</category><category>E-Commerce</category><category>Glossary</category></item><item><title>What to Know Before Selling on Trendyol</title><link>https://www.softajans.com/en/blog/what-to-know-before-selling-on-trendyol/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-to-know-before-selling-on-trendyol/</guid><description>What do you need to know to sell on Trendyol, a major Turkish marketplace? Eligibility, product choice, barcodes, listings, commission and profit…</description><pubDate>Tue, 18 Aug 2026 13:08:02 GMT</pubDate><category>Blog</category><category>E-Commerce</category></item><item><title>How to Delete a Google Account: A Permanent Deletion Guide</title><link>https://www.softajans.com/en/blog/how-to-delete-a-google-account-permanently/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-delete-a-google-account-permanently/</guid><description>How to delete a Google Account: steps on computer, Android and iPhone, what to back up first, what happens to Gmail, Photos, Drive, YouTube, Ads and…</description><pubDate>Tue, 18 Aug 2026 13:08:00 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>How to Make Instagram Reels: A Step-by-Step Guide</title><link>https://www.softajans.com/en/blog/how-to-make-instagram-reels-step-by-step-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-make-instagram-reels-step-by-step-guide/</guid><description>How to make Instagram Reels: size, length, safe area, ideas, scripts, filming, audio, captions, editing, cover, hashtags, posting time, reach tips and common…</description><pubDate>Tue, 18 Aug 2026 13:08:00 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>What Is Apple Freeform and How Do You Use It?</title><link>https://www.softajans.com/en/blog/what-is-apple-freeform-and-how-to-use-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-apple-freeform-and-how-to-use-it/</guid><description>What is Apple Freeform and how is it used? Gather notes, photos and links on an infinite canvas, plus collaboration features, use cases and tips.</description><pubDate>Tue, 18 Aug 2026 13:07:59 GMT</pubDate><category>Blog</category><category>Glossary</category></item><item><title>E-Commerce SEO Guide: Increase Organic Sales</title><link>https://www.softajans.com/en/blog/ecommerce-seo-guide-increase-organic-sales/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/ecommerce-seo-guide-increase-organic-sales/</guid><description>A practical e-commerce SEO guide: keyword research, site architecture, category and product page optimization, filters, technical SEO and measurement.</description><pubDate>Tue, 18 Aug 2026 13:07:58 GMT</pubDate><category>Blog</category><category>E-Commerce</category><category>SEO</category></item><item><title>What Is Google One and What Is It For?</title><link>https://www.softajans.com/en/blog/what-is-google-one-and-what-is-it-for/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-google-one-and-what-is-it-for/</guid><description>What is Google One? Storage plans, extra features, family sharing and pricing; what to do when Gmail, Drive and Photos fill up, and how to choose or cancel a…</description><pubDate>Tue, 18 Aug 2026 13:07:58 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is an e-Invoice? How to Issue It and Status Codes</title><link>https://www.softajans.com/en/blog/what-is-an-e-invoice-how-to-issue-it-and-status-codes/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-an-e-invoice-how-to-issue-it-and-status-codes/</guid><description>What is an e-Invoice (Türkiye) and how is it issued? The difference from e-Archive invoices, who must use it, application methods, scenarios and status codes.</description><pubDate>Tue, 18 Aug 2026 13:07:57 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>Google Ads Headlines That Increase Clicks</title><link>https://www.softajans.com/en/blog/google-ads-headlines-that-increase-clicks/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/google-ads-headlines-that-increase-clicks/</guid><description>How do you write Google Ads headlines that increase clicks? Responsive search ads, character limits, how many headlines, 15 writing tips, message types…</description><pubDate>Tue, 18 Aug 2026 13:07:56 GMT</pubDate><category>Blog</category><category>AdWords</category><category>Digital Marketing</category></item><item><title>What Is Indexing? How to Get Indexed on Google</title><link>https://www.softajans.com/en/blog/what-is-indexing-how-to-get-indexed-on-google/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-indexing-how-to-get-indexed-on-google/</guid><description>What is indexing and what does it mean for a page to be in Google&apos;s index? How to check if your site is indexed, what Search Console statuses mean and how to…</description><pubDate>Tue, 18 Aug 2026 13:07:55 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>How to Install the LinkedIn Insight Tag</title><link>https://www.softajans.com/en/blog/how-to-install-the-linkedin-insight-tag/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-install-the-linkedin-insight-tag/</guid><description>How to install the LinkedIn Insight Tag manually, with Google Tag Manager or on WordPress; verify it, set up conversion tracking and build retargeting…</description><pubDate>Tue, 18 Aug 2026 13:07:54 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Social Media</category></item><item><title>What Is a Call to Action (CTA) and Why Does It Matter?</title><link>https://www.softajans.com/en/blog/what-is-a-call-to-action-cta/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-call-to-action-cta/</guid><description>What is a call to action (CTA) and why is it important? How a CTA shows the user the next step and affects conversion rate and decisions, with types and examples.</description><pubDate>Tue, 18 Aug 2026 13:07:53 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is a Landing Page? How to Build One</title><link>https://www.softajans.com/en/blog/what-is-a-landing-page-and-how-to-build-one/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-landing-page-and-how-to-build-one/</guid><description>What is a landing page and how do you prepare one? Its goal, how it differs from the home page, types, the elements of an effective page, forms, trust, CTAs…</description><pubDate>Tue, 18 Aug 2026 13:07:53 GMT</pubDate><category>Blog</category><category>Digital Marketing</category><category>Web Design</category></item><item><title>Semih Hükümdar: A Web Designer and Freelance Developer</title><link>https://www.softajans.com/en/blog/semih-hukumdar-web-designer-and-freelance-developer-profile/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/semih-hukumdar-web-designer-and-freelance-developer-profile/</guid><description>A profile of Semih Hükümdar, a computer engineer with over 20 years of experience in software development, web design and technology, founder of Hükümdar…</description><pubDate>Tue, 18 Aug 2026 13:07:52 GMT</pubDate><category>Blog</category><category>Web Design</category></item><item><title>How to Choose an SEO-Friendly Domain Name: A Guide</title><link>https://www.softajans.com/en/blog/how-to-choose-an-seo-friendly-domain-name/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-choose-an-seo-friendly-domain-name/</guid><description>How do you choose an SEO-friendly domain name? Length, brand, keywords, hyphens, extensions (.com or country code), history checks, trademark, subdomain vs.</description><pubDate>Tue, 18 Aug 2026 13:07:51 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is an llms.txt File and What Is It For?</title><link>https://www.softajans.com/en/blog/what-is-an-llms-txt-file-and-what-is-it-for/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-an-llms-txt-file-and-what-is-it-for/</guid><description>What is llms.txt? How it works, how it differs from robots.txt and sitemap.xml, its structure, examples, how to create one (manually or in WordPress), limits…</description><pubDate>Tue, 18 Aug 2026 13:07:50 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is VTR? How Is View-Through Rate Calculated?</title><link>https://www.softajans.com/en/blog/what-is-vtr-how-is-view-through-rate-calculated/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-vtr-how-is-view-through-rate-calculated/</guid><description>What is VTR (View-Through Rate) and how do you calculate it? The formula, worked examples, impressions vs. views, what a good VTR is, VTR vs. CTR, completion…</description><pubDate>Tue, 18 Aug 2026 13:07:49 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is the LinkedIn Ad Library? How to Use It</title><link>https://www.softajans.com/en/blog/what-is-the-linkedin-ad-library-how-to-use-it/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-the-linkedin-ad-library-how-to-use-it/</guid><description>What is the LinkedIn Ad Library? Search competitors&apos; ads by name, keyword, country and date, learn what you can and can&apos;t see, and use it for competitor and…</description><pubDate>Tue, 18 Aug 2026 13:07:48 GMT</pubDate><category>Blog</category><category>Social Media</category></item><item><title>What Does &quot;Meta&quot; Mean? Where Is It Used?</title><link>https://www.softajans.com/en/blog/what-does-meta-mean-and-where-is-it-used/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-does-meta-mean-and-where-is-it-used/</guid><description>What does meta mean? The word&apos;s origin, metadata, meta tags in HTML (title, description, robots, viewport, Open Graph), how to check and write them, and…</description><pubDate>Tue, 18 Aug 2026 13:07:47 GMT</pubDate><category>Blog</category><category>Digital Marketing</category></item><item><title>What Is an SEF Link? Why It Matters for SEO</title><link>https://www.softajans.com/en/blog/what-is-an-sef-link-why-it-matters-for-seo/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-an-sef-link-why-it-matters-for-seo/</guid><description>What is an SEF (search engine friendly) link? URL and slug explained, how it differs from SEO-friendly URLs, non-SEF examples, why it matters, best…</description><pubDate>Tue, 18 Aug 2026 13:07:45 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>What Is a Server Error? Causes and How to Fix It</title><link>https://www.softajans.com/en/blog/what-is-a-server-error-causes-and-fixes/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-a-server-error-causes-and-fixes/</guid><description>What does a server error mean? The meaning of 500, 502, 503 and 504 errors, common causes, step-by-step fixes for visitors and site owners, WordPress 500 and…</description><pubDate>Tue, 18 Aug 2026 13:07:44 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Is the Electronic Commerce Law (ETK) in Türkiye?</title><link>https://www.softajans.com/en/blog/what-is-the-electronic-commerce-law-etk-in-turkiye/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-is-the-electronic-commerce-law-etk-in-turkiye/</guid><description>What is Türkiye&apos;s Electronic Commerce Law (Law No. 6563)? Who it covers, information duties, order rules, commercial messages, İYS, ETBİS and marketplace…</description><pubDate>Tue, 18 Aug 2026 13:07:44 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>Verigom: A Rising Hosting Brand in Türkiye</title><link>https://www.softajans.com/en/blog/verigom-a-rising-hosting-brand-in-turkiye/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/verigom-a-rising-hosting-brand-in-turkiye/</guid><description>A profile of Verigom, a Türkiye-based hosting and server company: VDS servers, corporate hosting, dedicated servers, local data center and support.</description><pubDate>Tue, 18 Aug 2026 13:07:43 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>What Does an SEO Agency Do?</title><link>https://www.softajans.com/en/blog/what-does-an-seo-agency-do/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/what-does-an-seo-agency-do/</guid><description>What does an SEO agency do? SEO analysis, competitor analysis, keyword research, search intent, technical, on-page and off-page SEO, content, local…</description><pubDate>Tue, 18 Aug 2026 13:07:40 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>Hangi Hosting: A Guide to Choosing Hosting and Servers</title><link>https://www.softajans.com/en/blog/hangi-hosting-guide-for-choosing-hosting-and-servers-in-turkiye/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/hangi-hosting-guide-for-choosing-hosting-and-servers-in-turkiye/</guid><description>Hangi Hosting is a Turkish platform that helps users compare hosting, server and domain services. What it offers and what to consider when choosing hosting.</description><pubDate>Tue, 18 Aug 2026 13:07:39 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>A New Guide for Hosting and Server Seekers: Hangi Hosting</title><link>https://www.softajans.com/en/blog/new-guide-for-those-looking-for-hosting-and-server-services-hangi-hosting/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/new-guide-for-those-looking-for-hosting-and-server-services-hangi-hosting/</guid><description>Hangi Hosting is a company directory for hosting, server, domain and email providers in Türkiye. How it helps users compare, and how providers can be listed.</description><pubDate>Tue, 18 Aug 2026 13:07:38 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>Keyubu Hosting Services</title><link>https://www.softajans.com/en/blog/keyubu-hosting-services/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/keyubu-hosting-services/</guid><description>Keyubu Hosting offers hosting for individual users, businesses and digital projects. What to look for when choosing hosting and who Keyubu may suit.</description><pubDate>Tue, 18 Aug 2026 13:07:36 GMT</pubDate><category>Blog</category><category>Technology</category></item><item><title>How to Write an SEO-Friendly Title</title><link>https://www.softajans.com/en/blog/how-to-write-an-seo-friendly-title/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-write-an-seo-friendly-title/</guid><description>How do you write an SEO-friendly title? Main keyword, search intent, length, concrete benefits, numbers, formulas, title vs. H1, e-commerce and local titles…</description><pubDate>Tue, 18 Aug 2026 12:24:06 GMT</pubDate><category>Blog</category><category>SEO</category></item><item><title>How to Do SEO Competitor Analysis: A Detailed Guide</title><link>https://www.softajans.com/en/blog/how-to-do-seo-competitor-analysis-detailed-guide/</link><guid isPermaLink="true">https://www.softajans.com/en/blog/how-to-do-seo-competitor-analysis-detailed-guide/</guid><description>How do you do SEO competitor analysis? Identify real SEO competitors, analyze keywords, content, intent, backlinks, technical SEO and speed, find content…</description><pubDate>Tue, 18 Aug 2026 12:11:52 GMT</pubDate><category>Blog</category><category>SEO</category></item></channel></rss>