Free first review: tell us your goal and we reply the same day.Get in touch →
Guides and articles on SEO, digital marketing and web design, written from the real questions we meet in our projects. Current strategies, step-by-step walkthroughs and practical tips live here.
438 articles · Page 15/37
What is local SEO and how do you do it? How Google local results work, Business Profile, NAP, reviews, location pages, citations, local links, multi-location…
Read more
What is mobile SEO? Mobile-first indexing, responsive design, speed, Core Web Vitals, content parity, menus, buttons, forms, pop-ups, local and e-commerce…
Read more
How to run Facebook (Meta) ads: Ads Manager, campaign objectives, budget, audiences, Pixel, placements, creative, copy, remarketing, testing and metrics.
Read more
How do you choose a web design company? Define project needs, review references, ready theme vs. custom design, mobile compatibility, SEO foundation…
Read more
Why logo and corporate identity design matter: the difference between them, what makes a good logo, the design process, color and typography, web and social…
Read more
How to run Instagram ads step by step: requirements, boosting vs. Ads Manager, objectives, audience, budget, placements, creative, copy, CTA, Meta Pixel…
Read more
How does professional web design combine analysis, information architecture, user experience, interface design and SEO? A step-by-step walkthrough from…
Read more
What is the Google Display Network (GDN)? Where ads appear, formats, targeting, remarketing, setup, creative, metrics, optimization and common mistakes.
Read more
A backlink is a link from a page on another website to yours. What backlinks do, their types, how to earn them, and the difference between dofollow and nofollow.
Read more
What do rel=noopener and rel=noreferrer do? target=_blank, window.opener, reverse tabnabbing, referrer hiding, differences from nofollow, SEO and analytics…
Read more
Who is a web designer and what do they do? Duties, tools, whether they need to code, differences from developers, graphic designers and UI/UX designers…
Read more
What are breadcrumbs and how are they used? Their SEO impact, types, structured data, placement on mobile and what a good breadcrumb structure looks like.
Read more
Newsletter
We email new SEO and digital marketing guides and free tools. No spam, and you can leave any time.
By submitting this form you agree to our Privacy Policy.
Soft Ajans
Digital Marketing Agency
We share what we know about SEO, digital marketing and web design here.
About us →SEO Consulting
From technical SEO to content strategy, data-driven consulting for measurable results.
Contact us on WhatsAppChat with us on WhatsApp!